Definition of Market/Industry: Anti-microbial additive is a substance that has antimicrobial properties and helps to reduce the growth of bacteria on the surface and enhance the performance of the surface by eradicating microbial colonization. Moreover, it also reduces the chance of staining and unpleasant odor. It also reduces the risk of wear off or leaches from the surface they are produced into which makes them safe for use across various products such as kitchen appliances and other accessories. Therefore, the anti-microbial additive helps to keep the product fresh, clean, and hygiene. Statistics: The global antimicrobial additive market is estimated to account for US$ 10,100 Mn in terms of value and 37 KT in terms of volume by the end of 2019 Drivers: Increasing usage of antimicrobial plastic in place of conventional glass and plastic materials coupled with the rising demand for antimicrobial additive from the construction industry is projected to propel the market growth of antimicrobial additive. For instance, in May 2017, Project BARBARA announced the development of New Bio-Based 3D Printing Materials and Prototypes for Automotive and Construction Industries. Product that BARBARA partners are developing are based on agricultural byproducts from corn, or food waste from fruits, nuts, and vegetables, like pomegranates, almonds, or carrots. The biomaterials must have very specific properties, ranging from mechanical and thermal to antimicrobial and optical, in order to be used in industrial components. Market Opportunities Increasing application of antimicrobial additive in the healthcare sector to create a sterile atmosphere is expected to add enormous growth opportunity for antibacterial additive. Rising usage of additive in tissue paper and printing paper in order to eradicate the risk of infection in the hospitals is further projected to foster the market growth of antibacterial additive. For instance, in 2015, US healthcare technology firm Seal Shield LLC introduced Seal Shield™ antimicrobial protection for healthcare and consumer products. Products treated with the additive have been shown to resist the growth of viruses, fungi, and bacteria. Market Restraints The antimicrobial additive can modify or destroy the cell structure of the microorganism and also influence the cell structure of the living organism for this healthcare system has banned many chemicals for using in the interior products. For instance, in December 2015, with no proof that antimicrobial-treated furniture and fabrics improve infection prevention, the health care system has banned 15 chemicals from use in interior products. Kaiser Permanente a healthcare company has banned paint and other interior building products treated with “germ-fighting” antimicrobial agents for use in its hospitals and other buildings. Market Trends Trend 1 The strict regulatory standard for use of registered and standard antimicrobial additives to manufacture the product is projected to open a new room for the growth of the market in the near future. For instance, in December 2018, EPA has suspended the active product sample collection and routine testing done by the Antimicrobial Testing Program (ATP). EPA implemented the ATP to ensure that EPA-approved hospital disinfectants, sterilants, and tuberculocidal products in the marketplace would continue to meet stringent efficacy standards. Trend 2 An increasing number of antimicrobial evaluation and study is also expected to augment the market growth of antimicrobial additive over the forecast timeframe. In September 2016, the U.S. Food and Drug Administration issued a final rule establishing that over-the-counter (OTC) consumer antiseptic wash products containing certain active ingredients can no longer be marketed. Companies will no longer be able to market antibacterial washes with these ingredients because manufacturers did not demonstrate that the ingredients are both safe for long-term daily use and more effective than plain soap and water in preventing illness and the spread of certain infections. Competitive Section: Company Names  Major Players active in the market are AkzoNobel N.V., BASF SE, The Dow Chemical Company, Sanitized AG, SteriTouch Ltd., BioCote Ltd., Life Material Technologies Ltd., Momentive Performance Material Inc., Clariant Chemicals India Ltd., and Nanobiomatters Few Recent Developments Sanitized 

  • In June 2019, Sanitized, a leading producer of antimicrobial hygiene function and material protection for textiles and plastics, has developed Sanitized Mintactiv additive for reliable odor-management for cotton textiles using natural mint.
  • In November 2019, SANITIZED enter into a partnership with Shawnee Chemical for the distribution of Sanitized® antimicrobial additive for hygiene function and material protection for flexible PVC.

Steritouch 

  • In November 2019, Steritouch and Thermaset formed a strategic partnership in order to develop antimicrobial powder coating
  • In 2015, SteriTouch partnered with Sennheiser and developed a powdered form of antimicrobial additive for its sports headphones 

Life Material Technologies Limited

  • In March 2018, The German Company Velox announced distribution partnership with Life Material Technologies Limited, a manufacturer of antimicrobial additives and treatments for coatings industry from Thailand. Velox will be the exclusive distributor in the DACH, Benelux and Nordics regions.

Segmentation By Application

  • Paints & Coatings
  • Inks 
  • Paper
  • Plastics
  • Fabric/Textile
  • Silicone & Rubber
  • Others

By End-User

  • Building & Construction
  • Healthcare
  • Automotive
  • Electronics
  • Food & Beverages
  • Others

By Region

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East & Africa

 

 

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