The global chia seeds market was valued at US$ 0.36 billion in 2016 and is expected to reach US$ 5.04 billion by 2025, at a CAGR of 34.48% during the forecast period (2017–2025), according to a Global Chia Seeds Market, by Color (White, Black and Brown), by Product Type (Whole Chia Seeds, Grounded Chia Seeds and Chia Seed Oil), and by End-Use Industry (Food & beverages, Nutraceuticals, Personal Care, and Others). Key factors such as growing demand for chia seeds & chia seed oil by food & beverages industry, changing dietary habits among people coupled with shifting consumer preference towards vegan food and gluten-free diet, increasing awareness about advantages of chia seeds along with rapid adoption of chia seed blended products in regulating cholesterol and blood pressure are driving growth of the global chia seeds market throughout the forecast period. Moreover, growing awareness about chia seeds among farmers due to higher returns, less cultivation cost and short duration time is playing important role in market growth. However, side effects associated with higher consumption of chia seeds may have negative impact on growth of chia seeds market. In addition, availability of multiple alternatives to chia seeds such as flax seeds, pumpkin seeds, hemp seeds and various others is a key challenge for market growth.
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