The Nigeria sponge & scouring pads market was valued at US$ 148.3 Million in 2018, according to Nigeria Sponge & Scouring Pads Market Report, by Material (Steel and Polymer), by Product Type (Light Duty, Heavy Duty, and Medium Duty), by End User (Residential and Commercial), and by Distribution Channel (Hypermarkets & Supermarkets, Convenience Stores, Online Channel, and Others (Departmental Stores, Specialty Stores, and Others)), published by Coherent Market Insights.

Definition of Market/Industry:

Sponge & scouring pads are essential accessories for cleaning purposes in residential as well as commercial end users.  On the basis of product type, market is segmented into light duty, medium duty, and heavy duty and on the basis of materials used, market is segmented into steel and polymer. Increasing awareness about cleanliness and hygiene in Nigeria is expected to boost growth of sponge & scouring pads market over the forecast period.

For instance, in the report titled ‘An Assessment of Food Safety Needs of Restaurants in Owerri, Imo State, Nigeria’ published by International Journal of Environmental Research and Public Health in 2013, a food safety survey was conducted with 145 head chefs and catering managers of restaurants in Owerri, Nigeria. According to the survey, 92% of respondents reported that they clean and sanitize food equipment, as uncleaned utensils and unhygienic cooking environment can lead to food-borne illness. Therefore, rising awareness about hygiene is expected to fuel demand for cleaning products such as sponge and scouring pads in Nigeria over the forecast period.

Statistics:

The Nigeria sponge & scouring Pads market was valued at US$ 148.3 Mn in 2018, and is expected to reach US$ 214.2 Mn by the end of 2027, exhibiting a CAGR of 4.2% during the forecast period (2019-2027).

Drivers:

In Nigeria, travel and tourism industry is growing at a faster pace, which in turn is expected to fuel growth of the Nigeria sponge & scoring pads market over the forecast period. Large number of tourist attractions in the country, in turn, is expected to boost growth of tourism sector in Nigeria. Moreover, increasing number of tourists in Nigeria is expected to increase the number of food service restaurants, hotels, and resorts in the country, which is expected to result in rising demand for sponge and scouring pads.

For instance, according to the UN Comtrade data, import of iron or steel, wool, pot scourers and scouring or polishing pads, gloves, and similar products in Nigeria was pegged at 725,367 kilograms in 2016, which increased to 1,218,343 kilograms in 2018. Therefore, growth of the travel and tourism industry in Nigeria is expected to propel demand of sponge & scouring pads market in the country over the forecast period.

Market Restraints

Increasing adoption of appliances such as dishwashers for cleaning cooking utensils, which provide more convenience to the consumer is expected to hamper the market growth over the forecast period.

Key Takeaways

Among end users, residential segment is expected to gain major traction over the forecast period, owing to increasing usage of sponge and scouring pads due to rising awareness about cleanliness among the populace. For instance, according to a report by United Nations, the total number of households in Nigeria was valued at 41,734 (‘000) in 2018, as compared to 40,571 (‘000) in 2017. This increase in the number of households is expected to drive demand for sponge and scouring pads for cleaning within the household. 

Households are increasingly using scouring pads, owing to rising influence of social media and advertisements, which makes the public aware of various cleaning products available in the market. For instance, the 3M Company advertises scouring pads under the brand name 'Scotch Brite.'

Competitive Section:

Company Names

  • 3M Company
  • Vikan A/S
  • Kiwi Scourers Ltd
  • Vale Mill (Rochdale) Ltd.
  • Steelwool (Africa) Limited
  • Rozenbal SAS
  • Freudenberg Home & Cleaning Solutions GmbH
  • Emirates Steel Wool Manufacturing Est.

Segmentation

By Material

  • Steel
  • Polymer

By Product Type

  • Light Duty
  • Medium Duty
  • Heavy Duty

By End User

  • Residential
  • Commercial

By Distribution Channel

  • Hypermarkets & Supermarkets
  • Convenience Stores
  • Online Channels
  • Others (Departmental Stores, Specialty Stores, and Others)
Existing Clientele

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