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AUTOMATED TELLER MACHINE MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2025-2032)

Automated Teller Machine Market, By ATM Type (Brown Label ATMs, Bank-Owned ATMs, and White Label ATMs), By Functionality (Cash Dispensers, Cash Recyclers, and Multi-Function ATMs), By Geography (North America, Europe, Asia Pacific, Latin America, Middle East)

  • Published In : May 2025
  • Code : CMI8010
  • Pages :140
  • Formats :
      Excel and PDF
  • Industry : Consumer Electronics

Global Automated Teller Machine Market Size and Forecast – 2025-2032

The Global Automated Teller Machine Market is estimated to be valued at USD 25.31 billion in 2025 and is expected to reach USD 33.76 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 4.2% from 2025 to 2032.

Key Takeaways of the Global Automated Teller Machine Market:

  • The brown label ATMs segment is expected to lead the market holding an estimated share of 39.6% in 2025.
  • The cash dispensers segment is projected to dominate with a share of 42.2% in 2025.
  • Asia Pacific is estimated to lead the market with a share of 39.8% in 2025. North America, holding a share of 21.2% in 2025, is projected to be the fastest growing region.

Market Overview:

The market trend for automated teller machines (ATMs) is characterized by the increasing adoption of advanced technologies such as biometric authentication, contactless payments, and mobile integration. These innovations enhance user experience, improve security, and reduce fraudulent activities. Additionally, the growing emphasis on financial inclusion and the expansion of banking services in developing countries are expected to drive the demand for ATMs.

Current Events and their Impact:

Current Events

Description and its impact

Technological Innovations in Automated Teller Machine Market

  • Description: Growth in biometric authentication technology in ATMs
  • Impact: Upgrades and replacement cycles drive a short-term expansion in high-tech ATMs equipped with enhanced security.
  • Description: Integration of multi-function ATMs supporting cryptocurrency transactions
  • Impact: Potential new market opportunities stimulating growth of specialized ATMs in developed regions.
  • Description: Adoption of contactless and cardless ATM technologies due to health-conscious behaviors post-pandemic
  • Impact: Global installs to be modernized, driving short-term investment in advanced ATM solutions.

Regulatory Shifts and Compliance Requirements

  • Description: Regional regulatory mandates enhancing ATM accessibility and security standards, particularly in EU and North America
  • Impact: This leads to increased short-term compliance costs but sustained long-term demand to meet regulatory requirements
  • Description: Anti-Money Laundering (AML) and Financial Crimes Compliance intensification globally (Macro-level, Regulatory)
  • Impact: This necessitate investments in upgraded ATM software and security infrastructure.
  • Description: National cash withdrawal limit regulations or restrictions in emerging markets, including India, Nigeria and Brazil
  • Impact: Changing regional demands could require adaptations in ATM servicing, maintenance, and cash management strategies.

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Segmental Analysis

Automated Teller Machine Market By ATM Type

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Global Automated Teller Machine Market Insights, by ATM Type – Brown Label ATMs Dominate Due to Increased Deployment by Non-Banking Institutions

Brown label ATMs segment is expected to contribute the highest share of 39.6% in the market in 2025. Brown label ATMs are machines that are owned and operated by non-banking entities, such as third-party service providers, while still being connected to a bank's network. This arrangement allows non-banking institutions to expand their presence and offer ATM services to their customers without the need for significant capital investments in ATM infrastructure. The increasing demand for convenient cash access points in high-footfall locations, such as shopping malls, airports, and gas stations, has prompted IADs to deploy more brown label ATMs. Secondly, the rise of non-banking financial institutions, such as microfinance companies and cooperative societies, has further fueled the growth of brown label ATMs.

Moreover, the increasing adoption of cashless transactions and digital banking services has led to a shift in the role of ATMs. Brown label ATMs have evolved to offer a range of value-added services beyond simple cash withdrawals, such as bill payments, mobile top-ups, and money transfers.

Global Automated Teller Machine Market Insights, by Functionality – Cash Dispensers Lead by Functionality Due to Their Widespread Adoption and Cost-Effectiveness

Cash dispensers segment is expected to contribute the highest share of 42.2% in the global automated teller machine market in 2025. Cash dispensers are the most basic type of ATMs, primarily designed to dispense cash to customers. They require less complex hardware and software components, making them easier and cheaper to manufacture, install, and maintain. Also, in many emerging economies, cash remains the primary mode of transaction, and the demand for basic cash withdrawal services is high. Cash dispensers provide an affordable and reliable solution to meet this demand, especially in rural and semi-urban areas where access to banking services is limited.

Role of Artificial Intelligence (AI) in the Market:

Artificial Intelligence (AI) is playing a transformative role in the automated teller machine market by enabling smarter, safer, and more efficient banking operations. AI-powered ATMs are equipped with machine learning algorithms that can analyze user behavior to detect anomalies, thereby enhancing fraud detection and prevention in real time. These systems can also optimize cash management by predicting withdrawal patterns, helping banks reduce cash outages and minimize costly replenishment trips. Furthermore, AI enables natural language processing (NLP)-based interfaces, allowing users to interact with ATMs more intuitively, enhancing accessibility and user experience—especially for non-tech-savvy customers or those with disabilities.

Diebold Nixdorf uses predictive analytics in its Vynamic software suite, which monitors ATM performance, usage trends, and environmental data to foresee maintenance needs and prevent downtime. This has allowed financial institutions to reduce machine outages and extend ATM lifespan while improving customer satisfaction.

Regional Insights:

Automated Teller Machine Market Regional Insights

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Asia Pacific Automated Teller Machine Market Analysis and Trends

Asia Pacific, holding a share of 39.8% in 2025, is expected to dominate the global automated teller machine market. The region's vast population, coupled with rising disposable incomes and increasing financial inclusion efforts, has driven the demand for ATMs. Governments in countries like China and India have implemented policies to expand banking services and promote cashless transactions, further fueling the growth of the automated teller machine market. The presence of major ATM manufacturers and technology providers in the region, such as Hitachi-Omron Terminal Solutions and GRG Banking, has also contributed to its dominance. These companies have been instrumental in introducing advanced features and security measures, enhancing the overall ATM experience for users.

North America Automated Teller Machine Market Analysis and Trends

North America, holding a share of 21.2% in 2025, is expected to exhibit the fastest growth in the global automated teller machine market. Although the adoption of digital banking and cashless payments is widespread, ATMs continue to play a crucial role in cash access, especially in suburban and rural communities, as well as among small businesses. The U.S. and Canada have seen significant investment in next-generation ATM technologies, such as cardless withdrawals via mobile apps, EMV upgrades, and enhanced security features like biometric authentication and anti-skimming systems.

Major players like Diebold Nixdorf, NCR Corporation, and Hyosung TNS have leveraged their deep market penetration to roll out smart ATMs capable of handling more complex transactions, including bill payments, check deposits, and account management. Additionally, independent ATM deployers (IADs) have expanded offsite ATMs in retail locations, airports, and entertainment venues, contributing to market resilience.

Global Automated Teller Machine Market Outlook for Key Countries:

China Automated Teller Machine Market Analysis and Trends

China automated teller machine market has witnessed significant growth, driven by the country's large population and increasing financial inclusion efforts. The government's push towards a cashless society and the rapid adoption of digital payment methods have further accelerated the demand for ATMs. Major players in China include GRG Banking, which has been at the forefront of developing innovative ATM solutions, and Yihua Group, known for its extensive ATM network across the country.

India Automated Teller Machine Market Analysis and Trends

India automated teller machine market has experienced substantial growth, fueled by the government's initiatives to expand banking services and promote financial inclusion. The country's vast unbanked population presents significant opportunities for ATM deployment. Leading players in India include AGS Transact Technologies, which offers a wide range of ATM services, and Tata Communications Payment Solutions, known for its extensive ATM network and reliable connectivity solutions.

U.S. Automated Teller Machine Market Analysis and Trends

The U.S. continues to lead the automated teller machine market in North America, with a well-established banking infrastructure and a high penetration of ATMs. The market is characterized by the presence of major players such as NCR Corporation and Diebold Nixdorf, which offer advanced ATM solutions and services. These companies have been at the forefront of introducing innovative features, such as contactless transactions and mobile integration, to enhance user experience and security.

Saudi Arabia Automated Teller Machine Market Analysis and Trends

Saudi Arabia automated teller machine market has witnessed significant growth, supported by the government's efforts to modernize the banking sector and promote financial inclusion. The increasing adoption of Islamic banking has also contributed to the demand for Sharia-compliant ATMs. Major players in Saudi Arabia include Al Rajhi Bank, which has an extensive network of ATMs across the country, and NCR Corporation, which provides advanced ATM solutions tailored to the specific needs of the market. These companies have played a key role in driving innovation and improving the accessibility of banking services in the country.

Market Players, Key Development, and Competitive Intelligence:

Automated Teller Machine Market Concentration By Players

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Key Developments:

  • In April 2025, Indian Railways successfully conducted a trial run of the country’s first onboard ATM, installed on the Mumbai-Manmad Panchvati Express.
  • In November 2024, Travelex, a foreign exchange brand, launched a major refresh of its international ATM estate, replacing the hardware and software of its entire portfolio of 600 ATMs across eight countries. It replaced its network of ATMs with NCR Atleos’ SelfServ ATM range, alongside NCR Atleos’ software and Software-as-a-Service (SaaS) monitoring tool called Vision, across the U.K., the Netherlands, Switzerland, Germany, Italy, Czech Republic, Australia, and New Zealand.
  • In October 2024, NCR Corporation, a global technology company, launched an ATM that dispenses cash through facial recognition
  • In April 2024, Hitachi Payment Services, an India-based payments and commerce solutions provider, launched the country’s first Upgradable ATM, which can be transformed into a high-performance Cash Recycling Machine (CRM) at any point of time

Top Strategies Followed by Global Automated Teller Machine Market Players

  • Established players are investing heavily in R&D to develop advanced features, such as biometric authentication, contactless transactions, and enhanced security measures.
    • In 2023, Diebold Nixdorf unveiled its DN Series ATMs, featuring advanced biometric authentication, contactless NFC capabilities, and enhanced anti-skimming and anti-shimming security systems.
  • Mid-level players in the automated teller machine market are focusing on delivering cost-effective solutions to target price-sensitive consumers.
    • GRG Banking, a mid-sized Chinese ATM manufacturer, expanded its presence in price-sensitive markets such as Southeast Asia and Africa by launching compact, low-cost cash recyclers and mini-ATMs in 2023.
  • Small-scale players in the automated teller machine market are carving out niche roles by offering localized, flexible deployment models and customized services for underserved or remote regions.
    • Vortex Engineering, a small-scale Indian ATM manufacturer, has deployed thousands of solar-powered ATMs across rural India. In 2023, the company partnered with regional rural banks and cooperative banks to provide customized ATMs with multilingual interfaces and offline transaction capability for low-connectivity areas.

Market Report Scope

Automated Teller Machine Market Report Coverage

Report Coverage Details
Base Year: 2024 Market Size in 2025: USD 25.31 Bn
Historical Data for: 2020 To 2024 Forecast Period: 2025 To 2032
Forecast Period 2025 to 2032 CAGR: 4.2% 2032 Value Projection: USD 33.76 Bn
Geographies covered:
  • North America: U.S. and Canada
  • Latin America: Brazil, Argentina, Mexico, and Rest of Latin America
  • Europe: Germany, U.K., Spain, France, Italy, Russia, and Rest of Europe
  • Asia Pacific: China, India, Japan, Australia, South Korea, ASEAN, and Rest of Asia Pacific
  • Middle East: GCC Countries, Israel, and Rest of Middle East
  • Africa: South Africa, North Africa, and Central Africa
Segments covered:
  • By ATM Type: Brown Label ATMs, Bank-Owned ATMs, and White Label ATMs
  • By Functionality: Cash Dispensers, Cash Recyclers, and Multi-Function ATMs 
Companies covered:

NCR Corporation, Diebold Nixdorf, Wincor Nixdorf International, GRG Banking Equipment, Hitachi Payment Services, Synkey Group, Perto, Fujitsu, OKI, Nautilus Hyosung, SPL Group, Hantle, Royal Bank Technology, KingTeller, and Eastcom

Growth Drivers:
  • Increasing demand for secure and convenient banking services
  • Expansion of ATM networks in emerging markets
Restraints & Challenges:
  • High initial setup and maintenance costs
  • Security concerns related to ATM transactions

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Market Dynamics

Automated Teller Machine Market Key Factors

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Global Automated Teller Machine Market Driver - Increasing Demand for Secure and Convenient Banking Services

In today's fast-paced world, consumers seek easy access to their funds and the ability to perform banking transactions at any time, from anywhere. ATMs offer a secure and reliable solution, allowing users to withdraw cash, check account balances, and conduct various other banking activities without the need to visit a physical bank branch. Moreover, the integration of advanced security features, such as biometric authentication and anti-skimming devices, has further enhanced the security of ATM transactions, instilling confidence among users. In 2023, NCR Corporation, an ATM manufacturer, partnered with major Indian banks to deploy ATMs integrated with biometric authentication (fingerprint and iris scanning) as part of the Aadhaar-enabled Payment System (AePS).

Global Automated Teller Machine Market Opportunity - Integration of Biometric Authentication and Contactless Technologies

As consumers become increasingly concerned about security and hygiene, particularly in the wake of the COVID-19 pandemic, the demand for contactless transactions and secure authentication methods has surged. By incorporating biometric authentication, such as fingerprint scanning or facial recognition, ATMs can offer enhanced security measures, reducing the risk of fraudulent activities and unauthorized access to user accounts. Contactless technologies, such as near-field communication (NFC) and QR codes, enable users to perform transactions without physically touching the ATM, minimizing the potential for disease transmission and improving the overall user experience. The adoption of these technologies can attract a wider customer base, particularly tech-savvy millennials and Gen Z consumers who prioritize convenience and security.

In September 2023, Hitachi Payment Services, in collaboration with National Payments Corporation of India (NPCI), launched the first UPI-ATM in India. This ATM allows users to withdraw cash using a QR code generated via the Unified Payments Interface (UPI) on their smartphones—no physical contact or card required.

Analyst Opinion (Expert Opinion):

  • While digital payments and net banking reduce routine cash withdrawals, ATMs are evolving—not disappearing. Banks are transitioning machines into multifunctional kiosks offering services like cash recycling, bill payments, and cardless transactions to stay relevant in a digital-first world.
  • In urban centers, the rise of mobile wallets and online banking has curtailed ATM dependence. However, in semi-urban and rural regions, ATMs remain a critical bridge to financial inclusion, particularly where internet access and digital literacy lag.
  • To manage declining transaction volumes in some areas, banks and independent deployers are optimizing ATM networks—reducing density in overserved zones and investing in smart, biometric, and mobile-enabled ATMs in growth markets to ensure cost-efficiency and relevance.

Market Segmentation

  •  ATM Type Insights (Revenue, USD Bn, 2020 - 2032)
    • Brown Label ATMs
    • Bank-Owned ATMs
    • White Label ATMs
  •  Functionality Insights (Revenue, USD Bn, 2020 - 2032)
    • Cash Dispensers
    • Cash Recyclers
    • Multi-Function ATMs
  • Regional Insights (Revenue, USD Bn, 2020 - 2032)
    • North America
      • U.S.
      • Canada
    • Latin America
      • Brazil
      • Argentina
      • Mexico
      • Rest of Latin America
    • Europe
      • Germany
      • U.K.
      • Spain
      • France
      • Italy
      • Russia
      • Rest of Europe
    • Asia Pacific
      • China
      • India
      • Japan
      • Australia
      • South Korea
      • ASEAN
      • Rest of Asia Pacific
    • Middle East
      • GCC Countries
      • Israel
      • Rest of Middle East
    • Africa
      • South Africa
      • North Africa
      • Central Africa
  • Key Players Insights
    • NCR Corporation
    • Diebold Nixdorf
    • Wincor Nixdorf International
    • GRG Banking Equipment
    • Hitachi Payment Services
    • Synkey Group
    • Perto
    • Fujitsu
    • OKI
    • Nautilus Hyosung
    • SPL Group
    • Hantle
    • Royal Bank Technology
    • KingTeller
    • Eastcom

Sources

Primary Research Interviews

Stakeholders:

  • Commercial Banks and Financial Institutions (e.g., ATM Strategy Managers, Retail Banking Heads)
  • ATM Manufacturers and OEMs
  • Payment Technology Companies (e.g., UPI integration teams, Mobile Payment Developers)
  • Independent ATM Deployers (IADs) and ATM Service Providers
  • Retail Chains & Fuel Station Owners hosting offsite ATMs
  • Cybersecurity Experts specializing in FinTech & ATM Fraud Mitigation

Databases:

  • Global Bank Infrastructure Database
  • Central Digital Finance Registry
  • Asia FinTech Observatory

Magazines:

  • ATM Business Monthly
  • Banking Frontiers Magazine
  • CashTech Weekly
  • NextGen Payments & Banking
  • FinTech World Journal

Journals:

  • Journal of Financial Technologies and Innovations
  • ATM Systems Engineering Review
  • Journal of Digital Banking Operations
  • International Journal of Automated Systems in Finance
  • Journal of Retail Banking & Payment Interfaces

Newspapers:

  • The FinTech Herald
  • Banking Review India
  • Asia Business Standard
  • Global Banking Gazette
  • The Monetary Times (Global Edition)

Associations:

  • International ATM Industry Consortium (IAIC)
  • Global FinTech Hardware Alliance (GFHA)
  • National Association of Payment Technology Providers (NAPTP)
  • ATM Safety & Security Forum (ASSF)
  • Smart Banking Solutions Network (SBSN)

Public Domain Sources:

  • U.S. Census Bureau
  • EUROSTAT
  • United Nations Economic Commission for Europe (UNECE)
  • World Bank
  • ResearchGate

Proprietary Elements:

  • CMI Data Analytics Tool, Proprietary CMI Existing Repository of information for last 8 years

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About Author

Raj Shah is a seasoned strategy professional with global experience, from strategy to on-the-ground operational improvements. In last 13 years, he has executed number consulting projects focused on consumer electronics, telecom and consumer-internet business leading multiple long-term engagements towards mobilizing and executing on break-through strategy - leading to tangible sales results. Raj is also acting as a strategy consultant for one of the leading online hyper local service providers in India, contributing to their growth through critical strategic decisions. Raj usually spends time after office in talking to the passionate entrepreneurs, regardless of their funding status.

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Frequently Asked Questions

The global automated teller machine market is estimated to be valued at USD 25.31 billion in 2025 and is expected to reach USD 33.76 billion by 2032.

The CAGR of the global automated teller machine market is projected to be 4.2% from 2025 to 2032.

Increasing demand for secure and convenient banking services and expansion of ATM networks in emerging markets are the major factors driving the growth of the global automated teller machine market.

High initial setup and maintenance costs and security concerns related to ATM transactions are the major factors hampering the growth of the global automated teller machine market.

In terms of ATM type, the brown label ATMs segment is estimated to dominate the market revenue share in 2025.

NCR Corporation, Diebold Nixdorf, Wincor Nixdorf International, GRG Banking Equipment, Hitachi Payment Services, Synkey Group, Perto, Fujitsu, OKI, Nautilus Hyosung, SPL Group, Hantle, Royal Bank Technology, KingTeller, and Eastcom are the major players.

Asia Pacific is expected to lead the global automated teller machine market in 2025.
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