Global Tire Retail Market Size and Forecast – 2025-2032
The Global Tire Retail Market is estimated to be valued at USD 224.52 Bn in 2025 and is expected to reach USD 309.66 Bn by 2032, exhibiting a compound annual growth rate (CAGR) of 4.7% from 2025 to 2032.
Key Takeaways of the Global Tire Retail Market:
- The passenger vehicles segment is expected to lead the market holding an estimated share of 56.6% in 2025.
- The radial tires segment is projected to dominate with a share of 68.7% in 2025.
- The offline segment is estimated to lead the market with a share of 76.2% in 2025.
- Asia Pacific is estimated to lead the market with a share of 43.8% in 2025. Latin America, holding a share of 11.3% in 2025, is projected to be the fastest growing region.
Market Overview:
The tire retail market is seeing increasing demand for eco-friendly and green tires, indicating that the consumers are becoming more environmentally conscious. Also, more customers are choosing the convenience of shopping tires online, causing a rise in e-commerce and online tire sales. To add, electric vehicles are growing in popularity, creating demand for specialized tires that can handle the unique requirements of these vehicles, such as increased weight and instant torque.
Current Events and their Impact
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Current Events |
Description and its impact |
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Russia-Ukraine Conflict and Geopolitical Tensions |
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Asia Pacific Regional Market Dynamics |
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Global Tire Retail Market Insights, by Vehicle Type - Passenger Vehicles Dominate the Tire Retail Market Due to Comfort, Safety, and Affordability
The passenger vehicles segment is expected to contribute the highest share of 56.6% in the market in 2025. As more people purchase cars for personal use, the demand for tires in this segment continues to grow. Moreover, passenger vehicles require regular tire replacements due to wear and tear, further driving the tire retail market. Secondly, advancements in tire technology have significantly improved the comfort, safety, and performance of passenger vehicle tires. Tire manufacturers are investing in research and development to create tires with better grip, longer tread life, and enhanced fuel efficiency.
Global Tire Retail Market Insights, by Tire Type - Radial Tires Lead Due to Superior Performance and Durability
Radial tires segment is expected to contribute the highest share of 68.7% in the market in 2025. The radial design, with steel belts running across the tread, provides better stability and handling compared to bias tires. Radial tires also have a larger footprint, which improves traction and braking performance, further contributing to their popularity. Moreover, the flexible sidewalls of radial tires reduce rolling resistance, which means less energy is required to keep the vehicle moving. This translates into improved fuel economy, a significant selling point for cost-conscious consumers and environmentally aware individuals.
Global Tire Retail Market Insights, by Distribution Channel - Offline Distribution Channels Maintain Strong Presence Due to Immediate Availability and Customer Trust
Offline segment is projected to contribute the highest share of 76.2% in the market in 2025. Many consumers still prefer the tangible experience of purchasing tires in-store and seek the advice of knowledgeable sales staff. Offline retailers often have trained technicians who can help customers choose the right tires for their specific vehicle and driving needs. This level of personalized service and expertise is difficult to replicate in an online setting, giving offline channels a distinct advantage. Also, the immediate availability of tires in offline stores is a significant draw for consumers.
Pricing Analysis of the Tire Retail Market
|
Brand |
Region |
Average Price per Tire (USD) |
Segment |
|
Michelin |
U.S. |
USD 475–USD 500 |
Premium SUV/Light Truck |
|
Bridgestone |
India |
~USD 157–USD 166 |
Passenger Vehicle |
|
MRF |
India |
~USD 139 |
Passenger Vehicle |
|
CEAT |
India |
~USD 166 |
Passenger Vehicle |
|
Goodyear |
U.S. |
USD 150–USD 200 |
Passenger Vehicle |
|
Pirelli |
U.S. |
USD 200–USD 250 |
High-Performance |
|
Yokohama |
U.S. |
USD 180–USD 220 |
Passenger Vehicle |
|
Hankook |
U.S. |
USD 160–USD 190 |
Passenger Vehicle |
|
Continental |
U.S. |
USD 200–USD 230 |
Passenger Vehicle |
|
Apollo Tyres |
India |
~USD 145–USD 157 |
Passenger Vehicle |
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Regional Insights

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Asia Pacific Tire Retail Market Analysis and Trends
Asia Pacific, holding a share of 43.8% in 2025, is expected to dominate the global tire retail market. The region's rapid economic development, increasing disposable incomes, and expanding middle class have fueled the demand for vehicles and, consequently, tires. The growing urbanization and infrastructure development in countries like China and India have further propelled the market growth. Government initiatives to promote domestic manufacturing and attract foreign investments have created a favorable environment for tire manufacturers and retailers to establish their presence in the region. The increasing focus on e-commerce and online tire sales have also contributed to the market's growth, providing consumers with convenient purchasing options. Companies, such as Yokohama, Hankook, and Kumho, have capitalized on the region's growth potential, expanding their production facilities and distribution channels to meet the rising demand.
Latin America Tire Retail Market Analysis and Trends
Latin America, holding a share of 11.3% in 2025, is expected to exhibit the fastest growth in the global tire retail market. Countries like Brazil, Mexico, and Argentina are witnessing a steady rise in automobile ownership, which directly translates to higher demand for replacement tires and aftermarket services. Furthermore, the region’s shift toward digital retail platforms is improving consumer accessibility to a wide range of tire options and pricing transparency, thereby accelerating retail sales. In June 2021, Bridgestone announced an investment of over USD 139 million (approximately R$700 million) to modernize and expand its Camaçari (Brazil) plant.
Global Tire Retail Market Outlook for Key Countries:
U.S. Tire Retail Market Analysis and Trends
The U.S. tire retail market is characterized by a mature and highly competitive landscape. The country is home to a large number of vehicle owners, driving consistent demand for tires across various segments, including passenger cars, light trucks, and commercial vehicles. Major players such as Goodyear, Michelin, and Bridgestone have a strong presence in the U.S., offering a wide range of tire products and services. The market is also influenced by the growing trend of online tire sales and the increasing adoption of advanced tire technologies, such as run-flat tires and eco-friendly options.
China Tire Retail Market Analysis and Trends
China tire retail market has experienced significant growth in recent years, driven by the country's expanding automotive industry and increasing vehicle ownership. The government's initiatives to promote domestic manufacturing and support the development of electric vehicles have further boosted the tire retail market. Chinese tire manufacturers, such as Linglong and Sailun, have gained market share by offering cost-competitive products and expanding their distribution networks.
Germany Tire Retail Market Analysis and Trends
Germany is known for its stringent safety and performance standards, which have influenced the tire market's emphasis on quality and technology. German tire manufacturers, such as Continental and Hankook, have a significant presence in the market, offering a wide range of premium and high-performance tire products. The market also benefits from Germany's well-developed transportation infrastructure and a consumer base that values driving experience and vehicle maintenance.
India Tire Retail Market Analysis and Trends
India tire retail market is driven by the increasing disposable incomes, growing vehicle ownership, and expanding infrastructure. The country's large population and diverse terrain have created a demand for various tire segments, including two-wheelers, passenger cars, and commercial vehicles. Local tire manufacturers, such as MRF and Apollo Tyres, have a strong presence in the market, catering to the specific needs of Indian consumers.
Market Players, Key Development, and Competitive Intelligence

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Key Developments:
- On May 2, 2025, JK Tyre & Industries Ltd., an India-based tire manufacturer, launched its ‘JK Tyre Steel Wheels’ initiative in Farrukhnagar, Haryana, as part of its strategy to expand into rural towns
- In December 2024, Michelin, a global tire technology player, launched its Michelin Tyre Service (MTS) store in Navi Mumbai (India).
- In January 2023, The Goodyear Tire & Rubber Company, a tire company, unveiled a demonstration tire comprised of 90% sustainable materials. This demonstration tire had passed all applicable regulatory testing as well as Goodyear's internal testing. It had also tested to have lower rolling resistance when compared to the reference tire, made with traditional materials.
- In May 2023, YOKOHAMA, a Japan-based manufacturing company, completed the acquisition of all outstanding shares of Trelleborg Wheel Systems Holding AB (hereinafter, TWS), a Swedish company engaged in the manufacture and sale of off-highway tyres (hereinafter, OHT) for agricultural and industrial machinery
Top Strategies Followed by Global Tire Retail Market Players
- Established players like Michelin, Bridgestone, and Continental are investing heavily in R&D to develop tires with improved fuel efficiency, durability, and safety features. These leading companies are also forming strategic partnerships with major industry players and original equipment manufacturers (OEMs) to solidify their market presence.
- For instance, Bridgestone has collaborated with Microsoft to develop a tire damage monitoring system that uses cloud computing and data analytics to detect and predict tire damage.
- Mid-level players in the market are focusing on delivering cost-effective solutions to target price-sensitive consumers. These companies are leveraging advanced manufacturing techniques and sourcing materials from low-cost suppliers to offer quality products at competitive prices. They are also forming collaborations with technology providers and other industry players to boost their production capabilities and market presence.
- For example, Apollo Tyres has partnered with Tata Motors to supply tires for their commercial vehicles in India and other emerging markets.
- Small-scale players in the global tire retail market are targeting niche markets with unique features and innovative products. These companies are leveraging advanced technologies like 3D printing and robotics to develop customized tires for specific applications. They are also adopting cutting-edge technologies to remain competitive in the market.
- For instance, Tyromer, a Canadian startup, has developed a technology to recycle scrap tires into high-quality rubber materials that can be used in tire production. Small-scale players are also forming local alliances with startups and manufacturers to gain market entry and visibility.
Market Report Scope
Tire Retail Market Report Coverage
| Report Coverage | Details | ||
|---|---|---|---|
| Base Year: | 2024 | Market Size in 2025: | USD 224.52 Bn |
| Historical Data for: | 2020 To 2024 | Forecast Period: | 2025 To 2032 |
| Forecast Period 2025 to 2032 CAGR: | 4.7% | 2032 Value Projection: | USD 309.66 Bn |
| Geographies covered: |
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| Segments covered: |
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| Companies covered: |
Michelin, Bridgestone, Goodyear, Continental, Sumitomo Rubber Industries, Hankook, Pirelli, Yokohama Rubber Company, Zhongce Rubber, Cheng Shin Rubber, Toyo Tires, Linglong Tire, Sailun Group, Apollo Tyres, and MRF Ltd. |
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| Growth Drivers: |
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| Restraints & Challenges: |
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Market Dynamics

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Global Tire Retail Market Driver - Rising global vehicle production and sales
The global tire retail market is significantly influenced by the rising global vehicle production and sales. In 2023, Toyota Motor Corporation reported a significant rebound in global vehicle sales, hitting 9.4 million units sold worldwide. As the automotive industry continues to expand, particularly in emerging economies, the demand for tires is experiencing a substantial surge. Manufacturers are ramping up their production capacities to cater to the growing consumer base, which is directly impacting the tire retail market.
Moreover, the increasing disposable income among consumers is leading to higher vehicle ownership rates, further driving the need for replacement tires. The advent of advanced tire technologies, such as run-flat tires and eco-friendly options, is also contributing to the market's growth by attracting environmentally conscious consumers.
Global Tire Retail Market Opportunity - Growth in Electric Vehicle (EV) adoption
As consumers become more environmentally conscious and governments implement policies to promote sustainable transportation, the demand for EVs is expected to grow substantially in the coming years. This growth in EV adoption creates a unique opportunity for tire retailers to cater to the specific requirements of electric vehicles. Electric vehicle tire need to be designed to handle the instant torque and weight distribution of electric powertrains while also optimizing range and energy efficiency.
Tire retailers can capitalize on this opportunity by offering specialized EV tire ranges that meet these specific requirements. For instance, Michelin has launched its “Michelin e.Primacy” tire specifically designed for electric vehicles.
Analyst Opinion (Expert Opinion)
- The tire retail sector, while currently dominated by physical outlets and auto service centers, is undergoing a digital transformation. Consumers increasingly prefer the transparency, convenience, and price comparisons offered by online platforms—shifting tire shopping from a service-led decision to a product-led one.
- Tire manufacturers and retailers investing in direct-to-consumer (DTC) channels and partnerships with e-commerce platforms (e.g., Amazon, Tire Rack) are gaining a competitive edge. These digital storefronts enable richer product education, streamlined purchasing, and value-added services like mobile installation.
- In regions like Asia Pacific and Latin America, online retail is accelerating market penetration where physical distribution networks remain underdeveloped. By bypassing traditional barriers, digital channels are helping brands reach new customer segments more efficiently and at lower costs.
Market Segmentation
- Vehicle Type Insights (Revenue, USD Bn, 2020 - 2032)
- Passenger Vehicles
- Commercial Vehicles
- Two-Wheelers
- Off-the-Road (OTR) Vehicles
- Tire Type Insights (Revenue, USD Bn, 2020 - 2032)
- Radial Tires
- Bias Tires
- Distribution Channel Insights (Revenue, USD Bn, 2020 - 2032)
- Offline
- Online
- Regional Insights (Revenue, USD Bn, 2020 - 2032)
- North America
- U.S.
- Canada
- Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Europe
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- South Africa
- North Africa
- Central Africa
- North America
- Key Players Insights
- Michelin
- Bridgestone
- Goodyear
- Continental
- Sumitomo Rubber Industries
- Hankook
- Pirelli
- Yokohama Rubber Company
- Zhongce Rubber
- Cheng Shin Rubber
- Toyo Tires
- Linglong Tire
- Sailun Group
- Apollo Tyres
- MRF Ltd.
Sources
Primary Research Interviews:
Stakeholders:
- Automotive Dealership Owners and Fleet Managers
- Tire Manufacturers and Distributors (e.g., Bridgestone, Michelin, Apollo Tyres)
- E-commerce Platform Managers specializing in automotive parts and accessories
- Retail Chain Procurement Heads (e.g., Walmart Auto Care, Costco Tire Centers)
- Vehicle Maintenance & Service Professionals
- Supply Chain and Logistics Managers in Tire Distribution
Databases:
- Global Trade Insights Portal
- Vehicle Registration Intelligence Bureau (VRIB)
- Asia-Pacific Automotive Retail Statistics Repository (APARR)
- Latin American Mobility Observatory (LAMO)
Magazines:
- Tire & Wheel Industry Review
- Global Mobility Retail Digest
- Auto Aftermarket Monthly
- Retail Tire Insight Magazine
Journals:
- Journal of Automotive Retail and Distribution
- International Journal of Vehicle Market Economics
- Journal of Emerging Automotive Trends
- Tire Technology and Innovation Journal
Newspapers:
- The Automotive Herald
- Global Transport Daily
- Mobility Times (Singapore)
- América Vehicular (Brazil)
Associations:
- Global Tire Retail Federation (GTRF)
- Asia-Pacific Automotive Retail Association (APARA)
- Latin American Tire Council (LATC)
- National Vehicle Parts Retailers Association (NVPRA)
- International Automotive Aftermarket Alliance (IAAA)
Public Domain Sources:
- U.S. Census Bureau
- EUROSTAT
- United Nations Economic Commission for Europe (UNECE)
- World Bank
- ResearchGate
Proprietary Elements:
- CMI Data Analytics Tool, Proprietary CMI Existing Repository of information for last 8 years
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About Author
Gautam Mahajan is a Research Consultant with 5+ years of experience in market research and consulting. He excels in analyzing market engineering, market trends, competitive landscapes, and technological developments. He specializes in both primary and secondary research, as well as strategic consulting across diverse sectors.
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