Deodorant And Antiperspirant Market
Deodorant and antiperspirant are two separate products. The purpose of a deodorant is to cover up bad smells from the body's sweat or perspiration and prevents body odor from being detected by others. The second class of deodorant, also known as antiperspirants, prevents sweating by blocking sweat pores themselves, usually by physically blocking sweat glands.
Market Dynamics
Rising awareness regarding personal hygiene and increasing disposable income of consumers are expected to drive the market growth of the deodorant and antiperspirant. Moreover, rapid urbanization and increasing launch of innovative products by key players to cater to growing demand is also expected to drive the market growth. For instance, in February 2019, Unilever launched Deodorant Wipes.
However, environmental concerns and slowdown of the economy due to pandemic is expected to restrict the market growth.
Key features of the study:
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global deodorant and antiperspirant market
Detailed Segmentation:
Table of Contents
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