Impact Analysis of Covid-19

The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.

Facial care products such as cleansers are used to get rid of bacteria, dirt and pollutants from the skin. Serums contain antioxidants and anti-aging ingredients such as retinols and peptides, which stimulate collagen production.

Statistics:

Asia Pacific facial care market is estimated to account for US$ 69.2 Bn in terms of value by the end of 2027.

Asia Pacific Facial Care Market: Drivers

Increasing focus on aesthetic appeal is expected to propel growth of Asia Pacific facial care market over the forecast period. For instance, according to a 2018 survey by GlobalData, around three quarters of South Korean men undertake a beauty or grooming treatment at least once a week.

Moreover, increasing aging population is also expected to aid in growth of the market. For instance, according to United Nations Population Fund, geriatric population in Asia Pacific is expected to triple between 2010 and 2050 to reach 1.3 billion people by 2050. 

Statistics:

China held dominant position in Asia Pacific facial care market in 2019, accounting for 31.0% share in terms of value, followed by Japan and Australia, respectively

Figure 1: Asia Pacific Facial Care Market Share (%) Value, By Region, 2019

Asia Pacific Facial Care  | Coherent Market Insights

Asia Pacific Facial Care Market: Restraints

High cost of raw materials is expected to hinder growth of the market. The raw materials used in manufacturing facial care products mainly include castor oil, propylene glycol, salicylic acid, cerebroside, and emollients. High price of these raw products leads to higher cost of final product, limiting product demand.

Moreover, use of skin creams may lead to side effects, which may also limit market growth. These side effects include, skin redness/burning/itching/peeling, thinning of skin, blistering skin, and stretch marks.

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Asia Pacific Facial Care Market Report Coverage

Report Coverage Details
Base Year: 2019 Market Size in 2019: US$ 39.7 Bn
Historical Data for: 2016 to 2019 Forecast Period: 2020 to 2027
Forecast Period 2020 to 2027 CAGR: 7.2% 2027 Value Projection: US$ 69.2 Bn
Geographies covered (27):
  • Asia Pacific: China, Japan, India, Australia, South Korea, ASEAN, Rest of Asia Pacific
Segments covered:
  • Product Type: Skin whitening/lightening and anti-ageing creams, Facial creams, Face wash, Cleansing wipes, Serums and masks, Others.
  • Consumer Group: Men, Women
  • Distribution Channel: Store-based retailing, Non-store based retailing
Companies covered:

L’Oreal S.A, Procter and Gamble Company (P&G), Estee Lauder Companies Inc., The Unilever Plc, Shiseido Co. Ltd., Johnson and Johnson Limited, Kose Corporation, and Kao Corporation

Growth Drivers:
  • Increasing product launches
Restraints & Challenges:
  • High cost of manufacturing

Asia Pacific Facial Care Market: Opportunities 

Increasing penetration of Internet is expected to offer lucrative growth opportunities for players in Asia Pacific facial care market. For instance, according to China government-backed Market Intelligence & Consulting Institute and reported by China Internet Watch, internet penetration in China reached 61.2 percent in the first half of 2019, with 854 million internet users at the end of June 2019.

Moreover, entry of new companies in the market is also expected to aid in growth of the market. For instance, in May 2020, Ro, a direct-to-consumer virtual health startup, announced to roll out a “nightly defense skincare” that is a custom prescription skincare product based on lifestyle factors, skincare goals and age.

Statistics:                                                             

Asia Pacific facial care market was valued at US$ 39.7 Bn in 2019 and is forecast to reach a value of US$ 69.2 Bn by 2027 at a CAGR of 7.2% between 2020 and 2027.

Figure 2: Asia Pacific Facial Care Market Value (US$ Bn), 2016 – 2027

Asia Pacific Facial Care  | Coherent Market Insights

Market Trends/Key Takeaways

Major players in the market are focused on promoting Zero Waste. For instance, in March 2020, Kao Corporation launched an initiative to phase out the use of eye-catching plastic stickers on its product packaging to contribute towards realizing Zero Waste.

Major players in the market are focused on funding environmental conservation activities. For instance, in March 2019, KOSÉ Corporation announced continuation of its ‘SAVE the BLUE’ project in Japan, China, Taiwan, Hong Kong, South Korea, Thailand, Singapore, Malaysia, Indonesia and U.S. In Japan, the company announced to make a donation to fund environmental conservation activities for areas equivalent to the total surface area of the bottom of the containers of all eligible SEKKISEI products purchased by customers during its campaign periods.

Asia Pacific Facial Care Market: Competitive Landscape

Major players operating in Asia Pacific facial care market include, L’Oreal S.A, Procter and Gamble Company (P&G), Estee Lauder Companies Inc., The Unilever Plc, Shiseido Co. Ltd., Johnson and Johnson Limited, Kose Corporation, and Kao Corporation.

Asia Pacific Facial Care Market: Key Developments       

Major players in the market are focused on launching new products to expand their product portfolio. For instance, in April 2020, Kao Corporation launched Curél Deep Moisture Spray, a new face and body moisturizing spray for dry and sensitive skin.

Similarly, in September 2018, Shiseido Company, Ltd. launched a new makeup collection worldwide under the Brand SHISEIDO, in 88 countries and regions across the world.

Facial care products are used to get rid of bacteria, dirt and pollutants. Products such as Serums contain antioxidants and anti-aging ingredients such as retinols and peptides, which stimulate collagen production. Face masks are used to hydrate, dry, or brighten the skin. These masks are available for all skin types. Increasing focus on aesthetic appeal among men in East Asia is expected to offer lucrative growth opportunities for players in Asia Pacific facial care market. Furthermore, new product launches, along with increasing aging population in the region is anticipated to drive the market growth during the forecast period.

Key features of the study:

  • This report provides in-depth analysis of the Asia Pacific Facial Care market  and provides market size (US$ million) and compound annual growth rate (CAGR %) for the forecast period (2020–2027), considering 2019 as the base year
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends,  regional outlook, and competitive strategy adopted by key players
  • It profiles key players in the Asia Pacific Facial Care market  based on the following parameters – company overview, financial performance, product portfolio, market presence, distribution strategies, key developments, strategies, and future plans
  • Key companies covered as a part of this study include, L’Oreal S.A, Procter and Gamble Company (P&G), Estee Lauder Companies Inc., The Unilever Plc, Shiseido Co. Ltd., Johnson and Johnson Limited, Kose Corporation, and Kao Corporation
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, technology up-gradation, market expansion, and marketing tactics
  • The Asia Pacific Facial Care market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the Asia Pacific Facial Care market

Detailed Segmentation:

  • Asia Pacific Facial Care Market, By Product Type:
    • Skin whitening/lightening and anti-ageing creams
    • Facial creams
    • Face wash
    • Cleansing wipes
    • Serums and masks
    • Others
  • Asia Pacific Facial Care Market, By Consumer Group:
    • Men
    • Women
  • Asia Pacific Facial Care Market, By Distribution Channel:
    • Store-based retailing
    • Non-store based retailing
  • Asia Pacific Facial Care Market, By Region:
    • China
      • By Product Type:
        • Skin whitening/lightening and anti-ageing creams
        • Facial creams
        • Face wash
        • Cleansing wipes
        • Serums and masks
        • Others
      • By Consumer Group
        • Men
        • Women
      • By Distribution Channel
        • Store-based retailing
        • Non-store based retailing
    • Japan
      • By Product Type:
        • Skin whitening/lightening and anti-ageing creams
        • Facial creams
        • Face wash
        • Cleansing wipes
        • Serums and masks
        • Others
      • By Consumer Group
        • Men
        • Women
      • By Distribution Channel
        • Store-based retailing
        • Non-store based retailing
    • India
      • By Product Type:
        • Skin whitening/lightening and anti-ageing creams
        • Facial creams
        • Face wash
        • Cleansing wipes
        • Serums and masks
        • Others
      • By Consumer Group
        • Men
        • Women
      • By Distribution Channel
        • Store-based retailing
        • Non-store based retailing
    • Australia
      • By Product Type:
        • Skin whitening/lightening and anti-ageing creams
        • Facial creams
        • Face wash
        • Cleansing wipes
        • Serums and masks
        • Others
      • By Consumer Group
        • Men
        • Women
      • By Distribution Channel
        • Store-based retailing
        • Non-store based retailing
    • South Korea
      • By Product Type:
        • Skin whitening/lightening and anti-ageing creams
        • Facial creams
        • Face wash
        • Cleansing wipes
        • Serums and masks
        • Others
      • By Consumer Group
        • Men
        • Women
      • By Distribution Channel
        • Store-based retailing
        • Non-store based retailing
    • ASEAN
      • By Product Type:
        • Skin whitening/lightening and anti-ageing creams
        • Facial creams
        • Face wash
        • Cleansing wipes
        • Serums and masks
        • Others
      • By Consumer Group
        • Men
        • Women
      • By Distribution Channel
        • Store-based retailing
        • Non-store based retailing
    • Rest of APAC
      • By Product Type:
        • Skin whitening/lightening and anti-ageing creams
        • Facial creams
        • Face wash
        • Cleansing wipes
        • Serums and masks
        • Others
      • By Consumer Group
        • Men
        • Women
      • By Distribution Channel
        • Store-based retailing
        • Non-store based retailing
  • Company Profiles
    • L’Oreal S.A *
      • Company Overview
      • Product Portfolio
      • Key Highlights
      • Financial Overview
      • Strategies
    • Procter and Gamble Company (P&G)
    • Estee Lauder Companies Inc.
    • The Unilever Plc.
    • Shiseido Co. Ltd.
    • Johnson and Johnson Limited
    • Kose Corporation
    • Kao Corporation
  •  “*” marked represents similar segmentation in other categories in the respective section.

Table of Contents

  1. Research Objectives and Assumptions
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet, By Product Type
      • Market Snippet, By Consumer Group
      • Market Snippet, By Distribution Channel
      • Market Snippet, By Country
      • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
      • Restraints
      • Market Opportunities
    • Impact Analysis
    • Key Highlights
    • Product launch
    • PEST Analysis
    • Technological Advancements
    • Regulatory Scenario
    • Mergers and Acquisitions
  4. Asia Pacific Facial Care Market, By Product Type, 2019 – 2027, (US$ Mn)
    • Introduction
      • Market Share Analysis, 2020 and 2027 (%)
      • Y-o-Y Growth Analysis, 2017 – 2027
      • Segment Trends
    • Skin whitening/lightening and anti-ageing creams
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2016 – 2027, (US$ Mn)
    • Facial creams
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2016 – 2027, (US$ Mn)
    • Face wash
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2016 – 2027, (US$ Mn)
    • Cleansing wipes
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2016 – 2027, (US$ Mn)
    • Serums and masks
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2016 – 2027, (US$ Mn)
    • Others
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2016 – 2027, (US$ Mn)
  5. Asia Pacific Facial Care Market, By Consumer Group, 2019 – 2027, (US$ Mn)
    • Introduction
      • Market Share Analysis, 2020 and 2027 (%)
      • Y-o-Y Growth Analysis, 2017 – 2027
      • Segment Trends
    • Male
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2016 – 2027, (US$ Mn)
    • Female
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2016 – 2027, (US$ Mn)
  6. Asia Pacific Facial Care Market, By Distribution Channel, 2019 – 2027, (US$ Mn)
    • Introduction
      • Market Share Analysis, 2020 and 2027 (%)
      • Y-o-Y Growth Analysis, 2017 – 2027
      • Segment Trends
    • Store-based retailing
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2016 – 2027, (US$ Mn)
    • Non-store based retailing
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2016 – 2027, (US$ Mn)
  7. Asia Pacific Facial Care Market, By Region, 2019 – 2027, (US$ Mn)
    • Introduction
      • Market Share Analysis, By Region, 2020 and 2027 (%)
      • Y-o-Y Growth Analysis, For Regions, 2017–2026
    • China
      • Market Size and Forecast, By Product Type, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Consumer Group, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Distribution Channel, 2016 – 2027, (US$ Mn)
      •  
    • Japan
      • Market Size and Forecast, By Product Type, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Consumer Group, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Distribution Channel, 2016 – 2027, (US$ Mn)
    • India
      • Market Size and Forecast, By Product Type, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Consumer Group, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Distribution Channel, 2016 – 2027, (US$ Mn)
    • Australia
      • Market Size and Forecast, By Product Type, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Consumer Group, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Distribution Channel, 2016 – 2027, (US$ Mn)
    • South Korea
      • Market Size and Forecast, By Product Type, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Consumer Group, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Distribution Channel, 2016 – 2027, (US$ Mn)
    • ASEAN
      • Market Size and Forecast, By Product Type, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Consumer Group, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Distribution Channel, 2016 – 2027, (US$ Mn)
    • Rest of APAC
      • Market Size and Forecast, By Product Type, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Consumer Group, 2016 – 2027, (US$ Mn)
      • Market Size and Forecast, By Distribution Channel, 2016 – 2027, (US$ Mn)
  8. Competitive Landscape
    • Company Profiles
      • L’Oreal S.A
        • Company Overview
        • Product Portfolio
        • Financial Overview
        • Key Highlights
        • Market Strategies
      • Procter and Gamble Company (P&G)
        • Company Overview
        • Product Portfolio
        • Financial Overview
        • Key Highlights
        • Market Strategies
      • Estee Lauder Companies Inc.
        • Company Overview
        • Product Portfolio
        • Financial Overview
        • Key Highlights
        • Market Strategies
      • The Unilever Plc.
        • Company Overview
        • Product Portfolio
        • Financial Overview
        • Key Highlights
        • Market Strategies
      • Shiseido Co. Ltd.
        • Company Overview
        • Product Portfolio
        • Financial Overview
        • Key Highlights
        • Market Strategies
      • Johnson and Johnson Limited
        • Company Overview
        • Product Portfolio
        • Financial Overview
        • Key Highlights
        • Market Strategies
      • Kose Corporation
        • Company Overview
        • Product Portfolio
        • Financial Overview
        • Key Highlights
        • Market Strategies
      • Kao Corporation
        • Company Overview
        • Product Portfolio
        • Financial Overview
        • Key Highlights
        • Market Strategies
  9. Section
    • References
    • Research Methodology
    • About us and Sales Contact

*Browse 18 market data tables and 10 figures on “Facial Care Market – Asia Pacific forecast to 2027”.

Frequently Asked Questions

The Asia Pacific Facial Care market size was valued at US$ 39.7 billion in 2019 and is estimated to exhibit a CAGR of 7.2% between 2020 and 2027.
Skin whitening/lightening and anti-ageing creams segment held the major market share in 2019 owing to an increasing prevalence demand for aesthetic products and increasing product launches is expected to propel growth of the market
Major factor driving the growth of Asia Pacific Facial Care market during the forecast period increasing product launches, increasing demand for facial aesthetic products , and adoption of expansion strategies from major companies.
Major factors hampering the growth of the Asia Pacific Facial Care market during the forecast period constitutes of High cost of raw materials is expected to hinder growth of the market.
China market is expected to generate the highest revenue during the forecast period.
Some of the key players operating in the market are L’Oreal S.A, Procter and Gamble Company (P&G), Estee Lauder Companies Inc., The Unilever Plc, Shiseido Co. Ltd., Johnson and Johnson Limited, Kose Corporation, and Kao Corporation.
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