Impact Analysis of Covid-19

The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.

An air purifier is a type of air cleaner’s devices that are used to eliminate the contaminants from the air in the close room and also enhance the quality of the air. Air purifier comprises of filter, a fan that circulates and sucks that air, and multiple filters. The devices work by capturing pollutants and particles present in the air and the clean air is pushed back out into the living space. They trap the airborne contaminants such as dust mites, mold spores, chemicals, toxins, and odors. Ozone generators, electrostatic precipitators, ultraviolet light air purifiers, and activated carbon are some of the types of air purifiers. All these air purifiers remove all the harmful elements from the air while distributing fresh air in the room.

The GCC air purifier market is projected to surpass US$ 260 million by the end of 2027, in terms of revenue, growing at CAGR of 17.4% during the forecast period (2020 to 2027).

Drivers

Emerging non-oil sectors in the region such as healthcare services and offshore ship maintenance is another major factor expected to propel the market growth of the GCC air purifier. Diversification of the economy of GCC is generating numerous employment is accelerating economic growth and standard of living of consumers in the region. This is encouraging them to spend on advanced home appliances such as air purifier, thus propelling market growth.

Growth in the residential sectors across the GCC region is expected to fuel the market growth of air purifiers. Regulatory bodies in the region are focusing on developing residential infrastructure due to increasing populations which is expected to fuel the market growth of air purifiers. Expanding real estate sector due to growing disposable income of the population is another major factor expected to bolster the market growth of air purifiers over the forecast period.

Regionally, KSA dominated the GCC air purifier market in 2019, reporting 48% market share in terms of revenue, followed by UAE and Rest of GCC, respectively.

Figure 1. GCC Air Purifier Market, Revenue Share (%), By Region, 2019

GCC Air Purifier  | Coherent Market Insights

Market Restraints

The high installment and maintenance cost of the air purifier is expected to hamper the market growth of the GCC air purifier. Moreover, lack of awareness regarding the disease caused by indoor contaminant air such as asthma and other respiratory disease is further expected to restrict the market growth of the GCC air purifier.

People in the GCC region do not consider as a necessity since they are unaware of the benefits of air purifiers. This is a major factor expected to restrict the adoption of air purifiers in the region. Thus, hindering the market growth of the GCC Air purifier.

Market Opportunities

Increasing installation of automation and computer system across commercial sectors which cause air pollution upon heating is expected to fuel the demand for air purifiers. Moreover, GCC countries are installing energy-efficient regulations and focusing on the source for producing cleaner energy technologies. This is further expected to propel the market growth of the air purifier in the GCC region over the forecast period.

Increasing focus of manufacturers of the GCC region in positioning the product in order to create brand awareness among the consumer is expected to foster the market growth of air purifiers. Various marketers are adopting promotional activities such as roadshows and radio campaigns for creating brand awareness and reaching the target consumers. All these factors are expected to offer potential growth opportunities to the GCC air purifier market. 

Figure 2. GCC Air Purifier Market – Opportunity Analysis

GCC Air Purifier  | Coherent Market Insights

Market Trends

Rising adoption of advanced technology such as high-efficiency particulate air (HEPA) in the region is expected to foster the market growth over the forecast period. High-Efficiency Particulate Air (HEPA) filters are highly advanced and efficient in terms of cleaning the indoor air by trapping airborne particles such as pollen, smoke, dust, and bio-contaminants. Thus, increasing adoption of advanced air purifier technology will favor the market growth.

Growth in the hospitals, offices, conference centers, educational centers, shopping malls, movie theaters, and other recreational facilities in the region is expected to augment the market growth of the air purifier. Increasing installation of air purifiers in the offices in order to maintain the quality of indoor air is also expected to foster the market growth of the air purifier. An increasing number of the power plant and other manufacturing facilities is further anticipated to foster market growth.

Figure 3. GCC Air Purifier Market, Revenue Share (%), By Technology, in 2019

GCC Air Purifier  | Coherent Market Insights

On the basis of technology, high-efficiency particulate air (HEPA) dominated the GCC Air purifier market in 2019 with around 46% of market share in terms of revenue, followed by electrostatic precipitators and ion & ozone generators, respectively.

Competitive Section

Key players are operating in the GCC Air Purifier market are Sharp Corp., LG, Samsung, Hitachi, and Panasonic

Air purifier or air cleaner are the devices which are used to remove the contaminants from the indoor air inside room for improving air quality. Air purifiers are mainly catered as beneficial product for patients who suffer with allergy and asthmatics. Air purifier are currently positioned in the market as luxury goods and not an absolute necessity in the region.

Market Dynamics

The GCC air purifier market has witnessed significant growth in recent past years, owing to the rising number of cases of dry weather, respiratory disorders, and air pollution. Furthermore, active promotional activities and marketing campaigns by major market players such as road shows, and extensive advertising have augmented the awareness among consumers.

Major players in the global botanical supplements market are increasing their investment on innovative product launchings, research & development and marketing & promotional activities to capitalize on emerging trends in the market. This scenario is expected to fuel the growth of GCC air purifier market during the forecast period.

Key features of the study:

  • This report provides in-depth analysis of GCC air purifier market size (US$ Million), and Compound Annual Growth Rate (CAGR %) for the forecast period (2020 – 2027), considering 2019 as the base year
  • It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
  • This study also provides key insights into market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategies adopted by the leading players
  • It profiles leading players in the GCC air purifier market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plant
  • Key companies covered as a part of this study includes Sharp Corp., LG, Samsung, Hitachi, and Panasonic
  • Insights from this report would allow marketers and the management authorities of companies to make informed decision regarding their future product launches, technology up-gradation, market expansion, and marketing tactics
  • The GCC air purifier market report caters to various stakeholders in this industry including investors, suppliers, GCC air purifier manufacturers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through various strategy matrices used in analysing the GCC air purifier market

Detailed Segmentation:

  • GCC Air Purifier Market, By End-User:
    • Commercial
    • Residential
  • GCC Air Purifier Market, By Technology:
    • High-Efficiency Particulate Air (HEPA)
    • Electrostatic Precipitator
    • Ion & Ozone Generators
    • Activated Carbon
    • Other Technologies
  • GCC Air Purifier Market, By Region:
    • UAE
      • By End-User
        • Commercial
        • Residential
      • By Technology
        • High-Efficiency Particulate Air (HEPA)
        • Electrostatic Precipitator
        • Ion & Ozone Generators
        • Activated Carbon
        • Other Technologies
    • KSA
      • By End-User
        • Commercial
        • Residential
      • By Technology
        • High-Efficiency Particulate Air (HEPA)
        • Electrostatic Precipitator
        • Ion & Ozone Generators
        • Activated Carbon
        • Other Technologies
    • Rest of GCC
      • By End-User
        • Commercial
        • Residential
      • By Technology
        • High-Efficiency Particulate Air (HEPA)
        • Electrostatic Precipitator
        • Ion & Ozone Generators
        • Activated Carbon
        • Other Technologies
  • Company Profiles
    • Sharp Corp.*
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments
      • Future Plans
    • LG
    • Samsung
    • Hitachi
    • Panasonic

“*” marked represents similar segmentation in other categories in the respective section.

Table of Contents

  1. Research Objectives and Assumptions
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet, By End-User
      • Market Snippet, By Technology
      • Market Snippet, By Region
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
        • Supply Side Drivers
        • Demand Side Drivers
        • Economic Drivers
      • Restraints
      • Market Opportunities
      • Regulatory Scenario
      • Industry Trend
      • PEST Analysis
      • PORTER’s Analysis
      • New Product Approvals/Launch
      • Promotion and Marketing Initiatives
  4. GCC Air Purifier Market - Impact of Coronavirus (Covid-19) Pandemic
    • Change in the Consumer Spending Pattern, by Geography
      • UAE
      • KSA
      • Rest of GCC
  5. GCC Air Purifier Market, By End-User, 2017 - 2027 (US$ Million)
    • Introduction
      • Market Share Analysis, 2017 and 2027 (%)
      • Y-o-Y Growth Analysis, 2019 - 2027
      • Segment Trends
    • Commercial
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
    • Residential
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
  6. GCC Air Purifier Market, By Technology, 2017 - 2027 (US$ Million)
    • Introduction
      • Market Share Analysis, 2017 and 2027 (%)
      • Y-o-Y Growth Analysis, 2019 - 2027
      • Segment Trends
    • High-Efficiency Particulate Air (HEPA)
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
    • Electrostatic Precipitator
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
    • Ion & Ozone Generators
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
    • Activated Carbon
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
    • Other Technologies
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
  7. GCC Air Purifier Market, By Region, 2017- 2027 (US$ Million)
    • Introduction
      • Market Share Analysis, By Region, 2017 and 2027 (%)
      • Y-o-Y Growth Analysis, By Region, 2019 - 2027
    • UAE
      • Market Share Analysis, By Region, 2017 and 2027 (%)
      • Y-o-Y Growth Analysis, By Region, 2019 - 2027
      • Region Trends
        • Market Size and Forecast, By End-User, 2017- 2027 (US$ Million)
        • Market Size and Forecast, By Technology, 2017- 2027 (US$ Million)
    • KSA
      • Market Share Analysis, By Region, 2017 and 2027 (%)
      • Y-o-Y Growth Analysis, By Region, 2019 - 2027
      • Region Trends
        • Market Size and Forecast, By End-User, 2017- 2027 (US$ Million)
        • Market Size and Forecast, By Technology, 2017- 2027 (US$ Million)
    • Rest of GCC
      • Market Share Analysis, By Region, 2017 and 2027 (%)
      • Y-o-Y Growth Analysis, By Region, 2019 - 2027
      • Region Trends
        • Market Size and Forecast, By End-User, 2017- 2027 (US$ Million)
        • Market Size and Forecast, By Technology, 2017- 2027 (US$ Million)
  8. Competitive Landscape
    • Market Share Analysis
    • Company Profiles
      • Sharp Corp.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments
        • Future Plans
      • LG
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments
        • Future Plans
      • Samsung
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments
        • Future Plans
      • Hitachi
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments
        • Future Plans
      • Panasonic
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments
        • Future Plans
    • References
    • Research Methodology
    • About us and Sales Contact

* Browse 30 market data tables* and 25 figures* on "GCC Air Purifier Market” – global forecast to 2027

Frequently Asked Questions

The market for GCC Air Purifier is forecast to surpass US$ 260 million by 2027 witnessing a CAGR of 7.1% between 2020 and 2027.
Growth in the residential sectors across the GCC region and emerging non-oil sectors in the region such as healthcare services and offshore ship maintenance is fuelling the growth of the GCC Air Purifier market in the region.
Rising adoption of advanced technology such as High-Efficiency Particulate Air (HEPA) and increasing number of the power plant and other manufacturing facilities are expected to favor market growth over the forecast period.
High instalment and maintenance cost of the air purifier and lack of awareness regarding benefits of air purifiers among people in the GCC region is expected to hamper the growth the market during the forecast period.
Major players operating in the GCC Air Purifier market include Sharp Corp., LG, Samsung, Hitachi, and Panasonic
The GCC Air Purifier market was estimated to be valued around US$ 70 Million in terms of revenue in 2019.
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