MESO-ERYTHRITOL MARKET ANALYSIS

The global Meso-Erythritol market is projected to surpass US$ 407.1 million by the end of 2030, in terms of revenue, growing at a CAGR of 2.27% during the forecast period (2023 to 2030).

Drivers

Rising preference for healthier alternative for refined sugar

Meso-Erythritol is referred as a chemical reagent, which plays vital role as a healthier sweetener. It helps to enhance metabolic rate without affecting the cholesterol and insulin level. It is used to cure diseases such as obesity and other cardiovascular problems. In addition, it is used for the production of healthy diet products such as beverages, baked goods, chewing gums, tabletop sweetener packets, and others. Thus, increasing preference for healthy lifestyle is expected to boost demand for Meso-Erythritol across the globe.  

Increasing demand for Meso-Erythritol across the cosmetics industry

Meso-Erythritol is odorless and non-hygroscopic substance that is used to improve moisture retention in skincare products. Moreover, it is used to manufacture night creams and anti-aging serums, as it offers prevention from wrinkle formation. The adoption of high quality and natural ingredients such as Meso-Erythritol in cosmetics product is expected to accelerate growth of the global Meso-Erythritol market growth during the forecast period.

Figure 1. Global Meso-Erythritol Market, Revenue Share (%), By Region, 2022

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Asia Pacific held the largest market share in 2022. Growing awareness about health benefits of Meso-Erythritol, presence of diabetic population, and increasing consumption of healthy diet are expected to boost demand for Meso-Erythritol in Asia Pacific during the forecast period. In addition, growing obese population across the region is experiencing a robust demand for sweeteners with low calories.

Moreover, Asia Pacific is expected to hold significant CAGR during the forecast period. In Asia Pacific, consumer preference is shifting towards healthy food with low calories, which is further driving the demand for Meso-Erythritol. Moreover, rising disposable income, growing adoption of healthy lifestyle, and expansion of pharmaceutical companies across the region is estimated to bolster the Meso-Erythritol market growth.

Market Restraints

Presence of alternative sweeteners are hindering the market growth

Xylitol is used as natural sweetening agent in confectionary products. In addition, it offers several health benefits such as less sugar and low calorie content. Furthermore, ethyl maltol is used as sweetening agent in the production of fruit juices, ice creams, fruit wine, dairy products, and others. Thus, availability of several sweeteners such as xylitol, stevia, monk fruit, manitol, ethyl maltol, sorbitol, lactitol, and maltitol, among others are expected to restrain the global Meso-Erythritol market growth. Nevertheless, rising consumption of natural sweeteners is expected to boost demand for Meso-Erythritol.

Market Trends

Growing population of health-conscious consumers

The increasing population of health-conscious consumers is likely to witness significant demand for Meso-Erythritol during the forecast period. In addition, number of consumers are adopting natural food products due to health problems across the globe, and this is driving demand for Meso-Erythritol.

Figure 2. Global Meso-Erythritol Market, Revenue Share (%), by Application, in 2022

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On the basis of application, global Meso-Erythritol market is classified into pharmaceuticals, food & beverages, cosmetics, and others. Among these, food & beverages segment accounted for highest market share in 2022. Meso-Erythritol plays an important role as a sweetening additive across the food & beverages sector. It does not increase insulin levels or blood sugar level. In addition, Meso-Erythritol is absorbed in the small intestine and excreted out of the bod though the urine. It is used for the production of different products such as flavored water, fruit juices, soft drinks, bakery products, candies, and others. The overconsumption of high calorie and sugar food products causes obesity and diabetes issues. Thus, growing prevalence of chronic diseases such as cardiovascular dieses, diabetes, obesity, and high blood pressure is likely to proliferate the global Meso-Erythritol market growth.

Impact of COVID-19 on the global Meso-Erythritol market

The outbreak of COVID-19 negatively affected the supply and demand chain of global Meso-Erythritol market. In addition, the number of factors such as interruption in supply chain and scarcity of manpower hamper the global Meso-Erythritol market. Moreover, the workforce of the industry have faced the threat of getting infected by the coronavirus. The global Meso-Erythritol market was facing low demand, and less productivity due to strict lockdown. On the other hand, after the pandemic, there is an increase in the adoption of healthy diet, which further is boosting demand for healthy sweeteners such as Meso-Erythritol during the forecast period.

Competitive Section

Sweeteners Plus, LLC, Merck KGaA, Cargill, Incorporated, B Food Science Co., Ltd., Zhongshun Sci. &Tech., Futaste Co. Ltd., Mitsubishi Chemical Corporation, Shandong Sanyuan Biotechnology Co., Ltd., Baolingbao Biology Co.,Ltd, and Tate & Lyle.

Recent Developments

For instance, in November 2022, Tate & Lyle had added Erytesse erythritol in their portfolio of reduced sugar substitutes, which are used in several applications including dairy items, confectionery items, beverages, and baked products. It has zero calories, and 70% sweet in sucrose form. In addition, it is stable at high levels of acidity or heat during processing. Moreover, Tate & Lyle is one of the leading global market players across ingredient solution for healthy food and beverages products.

Definition: Meso-Erythritol is a crystalline and water-soluble carbohydrate occurring in various kinds of vegetables and fruits including grapes, pear, watermelon, and mushrooms, among others. It is used as a flavor enhancer and sweetening agent in the food and beverages industry. It offers wide range of applications in health care products, packaged food products, hair care products, and pharmaceutical sectors, among others. It has low glycemic index, thus, is widely used by diabetic consumers throughout the globe.