SODIUM REDUCTION INGREDIENT MARKET ANALYSIS

Sodium reduction ingredient is important to reduce the excess amount of sodium present in the food as it can lead to various health issues such as cardiovascular diseases and hypertension. Sodium helps to improve the texture and sensory quality of the food and also, preserves the food from spoilage. Sodium reduction ingredients reduce the excessive amount of sodium present in the food while maintaining the critical features of the food such as safety, taste, texture, and shelf-life.

Global sodium reduction ingredient market was valued at US$ 1.4 Billion in 2022 in terms of revenue, exhibiting a CAGR of 10.0% during the forecast period (2023 to 2030).

Drivers

Growing demand for processed food due to changing lifestyles is primarily fueling the market growth of the sodium reduction ingredient. Rising consumption of packaged food with less salt is also anticipated to foster the market growth of the sodium reduction ingredient. Moreover, growing awareness regarding the negative health effect of excessive consumption of sodium ingredients is further expected to augment the market growth of the sodium reduction ingredient.

Food being an essential commodity, the demand for ingredients such as sodium reduction ingredients is expected to rise during the pandemic and post-pandemic conditions, worldwide. Coronavirus (Covid-19) has majorly impacted the food & beverages industry and in turn, has changed the dynamics of the entire ecosystem including raw material suppliers supplying food ingredients. Lockdown in various nations such as India, China, and Spain, among others and cease in the subsequent trade activities has paralyzed the supply chain. Lockdown in various countries is expected to impact the supply chain system of sodium reduction ingredients, which will hamper the growth of the global sodium reduction ingredient market for a short period.

Figure 1. Global Sodium Reduction Ingredient Market Value Share (%), By Region, 2022

North America region dominated the global sodium reduction ingredient market in 2022, accounting for a 33% share in terms of value, followed by Europe and Asia Pacific, respectively.

Market Restraints

The cost of the final product of the sodium reduction ingredient is high as it requires lots of processes that increase the overall cost of the product. Limited consumer commitment to food flavor is expected to hamper the overall growth of the sodium reduction ingredient market. The high cost of these ingredients can hinder the market growth.

Market Trends

Most of the food brands are focusing on reducing the sodium content is one of the current major trends and this trend is expected to augment the market growth of the sodium reduction ingredient. According to the Coherent Market Insights analysis, PepsiCo Inc., a food, snack, and beverage company, reduced salt content in Walkers Crisps and Walkers Lights (snack food manufacturer) by 25% and that in Walkers Sensations by around 45%. The company also reduced sodium levels in its snack products by 25%–55%.

Market Opportunity

Figure 2. Global Sodium Reduction Ingredient Market Value Share (%), By Application, 2022

On the basis of application in 2022, the snacks segment has accounted the largest market share of 27% in terms of value, followed by frozen foods and bakery products segment respectively.

Recent Developments

• In January 2021, Cambrian Solutions, a distributor of specialty ingredients and chemicals, announced its latest partnership with global leader, Solvay to distribute its innovative line of bio-based solvents to the Canadian market.
• In September 2022, Kerry, a taste and nutrition company, launched Sherex Supreme, a newly developed, innovative texture system that replicates the functionality of locust bean gum (LBG) in hard-pack ice cream.
• In 2021, Tata Salt, a pioneer and leader in the branded iodized salt segment in India, has expanded its low sodium salt portfolio with India's first 30% low sodium salt, Tata Salt Super Light. 

Competitive Section

Major players operating in the global sodium reduction ingredient market include Cambrian Solutions Inc., Kerry Group PLC, Associated British Foods plc, Givaudan SA ADR, E. I. DUPONT DE NEMOURS AND COMPANY, Innophos Holdings, Inc., Jungbunzlauer Suisse A.G., Sensient Technologies Corporation, and Tate & Lyle PLC