Hybe America Unveiled the All-New Hybe Label Services (HSL), Its First Global Organization Manufactured to Escalate the Growth of its Artists in International Market

Oct 7, 2025- by CMI| Category : Media and Entertainment1 min read
Hybe America Unveiled the All-New Hybe Label Services (HSL), Its First Global Organization Manufactured to Escalate the Growth of its Artists in International Market

Hybe America unveiled Hybe Label Services (HSL), the company’s first global organization specifically designed to escalate the growth of its artists in international markets. Ryan Hyeong Woo Noh has been promoted to chief business officer of Hybe America.

Noh, having previous experience as the chief strategy officer of Hybe America, will assist on an expanded leadership role overseeing key business operations in the region. Based in the Los Angeles office, Noh will report directly to Hybe CEO Jason Jaesang Lee and to Hybe America CEO and Chairman Isaac Lee.

HLS will give advanced support across distribution, manufacturing, as well as marketing and promotion services globally. The division will be an integrated, single support center for all Hybe labels and their artists, streamlining essential services for maximized global reach. This positions Hybe more firmly within the home entertainment ecosystem, enabling its content and artists to reach audiences directly in their homes.

+ Hayley Williams and Zac Farro have signed a global publishing deal with Universal Music Publishing Group. Williams and Farro join the partnership both as a solo artist and with Paramore. UMPG administers the songs she and Farro writes, but not the recordings themselves.

The service is the brainchild of Zedge’s Senior Vice President of Product, Tim Quirk, a veteran of the music industry and former lead singer of Too Much Joy. Quirk played a pivotal role in shaping digital music from early on: he was on the team that launched Rhapsody in 2001, helped build Google Play in 2011, and later founded Freeform Development, a startup that Zedge acquired to empower its global creator network to better monetize their work. In doing so, HSL strengthens Hybe’s presence in music streaming channels, ensuring artists and labels maximize reach and monetization across streaming platforms.

Share this story

About the author

Mirza Aamir

is a dynamic writer with over five years of experience in creating compelling and insightful content across a diverse range of industries, including automotive and transportation, energy, consumer electronics, bulk chemical, and food & beverages. With a strong foundation in writing blogs, articles, press releases, preview analysis, and other content formats, he  has honed the ability to tailor content to meet the needs of different audiences. His expertise in SEO, combined with an in-depth understanding of market trends, enables him to produce content that is both search-engine optimized and industry-relevant, making him a trusted voice in blog and news writing.

With a passion for research and a keen eye for detail, he ensures that every piece of content is backed by the latest industry data and trends. His ability to breathe life into words allows him to craft engaging and informative content that resonates with readers, while his insights into SEO further elevate the impact of his work. He is committed to staying ahead of the curve in an ever-evolving digital landscape, and he approaches each project with a focus on delivering value to both clients and audiences. Through his work, he continues to contribute to the advancement of content marketing by offering a unique perspective on how content can influence consumer behavior and industry conversations.