
LADDER Inc., a Tokyo-based company, launched JAPAN FLAVOR QUEST, offering curated snack and lifestyle boxes to U.S. customers. These boxes provide a taste of Japanese culture, showcasing items like nostalgic dagashi, premium matcha treats, as well as anime-themed surprises. A portion of the proceeds supports children in need and communities affected by natural disasters.
Expanded Product Showcase: the following features:
- Dagashi 100 Snack Box: Reflecting the nostalgic snack culture of the country with over 100 individually wrapped dagashi. These inexpensive and iconic candies and treats have been beloved by generations of Japanese children. The box features a wide variety-from sweet, sour, and chocolate bites to savory crackers and chewy gummies-making it ideal for family gatherings, parties, or anyone eager to experience the playful side of Japanese snacking.
- Matcha Box: Launched for green tea lovers, this box brings Japan's deep-rooted matcha culture. The box contains fan favorites like Matcha KitKat, Pocky Deep Matcha, Sakura Matcha, and more. Each snack highlights the delicate balance of bitterness and sweetness that defines authentic Japanese matcha, offering a sophisticated tasting journey straight from Japan's tea tradition.
- Premium Matcha Powder Box: This box includes organic Japanese matcha and natural butterfly pea flower powder. Ideal for making different lattes, smoothies, or even desserts, this set brings customers to recreate café-style drinks at home.
- Figure and Snack Surprise Boxes: A Unique "blind box" surprising for anime lovers as well as collectors. Each set contains one anime character figure (approximately 6-8 inches) plus a selection of anime-themed Japanese snacks. The surprise element ensures that no two boxes are the same, bringing the thrill of Japanese pop culture directly to your doorstep.
Executive Statement
According to a representative of LADDER Inc., Japanese snacks are small, but they carry big feelings-nostalgia, excitement, and joy. By sharing them abroad and donating part of their sales, they hope to spread both happiness and hope.
