Flavored and Functional Water Market, by Ingredients (Vitamins and Minerals, Botanical Extract, Amino Acids, and Others), By Distribution Chanel (Hypermarket, Supermarkets, Convenience Stores, Specialty Stores, Online Channels, and Others), and by Geography - Global Industry Insights, and Forecast till 2025

  • Published On : May 2018 |
  • Pages : 250 Pages |
  • Format : CMI Insight PPT Format CMI Insight PDF Format

­­­Global Flavored and Functional Water Market - Insights

Flavored water can be described as purified or mineral water infused with different flavors, fruit extracts, and sweeteners. Functional water is fortified with vitamins, minerals, amino acids, herbal extracts such as licorice extracts and others, in order to make it healthier and for functional benefits such as aiding in improving immune system, lower cholesterol levels, improved digestion, and weight management. Increasing health consciousness as well as increasing consumer awareness of benefits of consumption of vitamins and minerals such as bolstering immune system is driving growth of the global flavored and functional water market.

Furthermore, growing demand for bottled and packaged water due to its advantages such as safety and convenience is fuelling growth of this market. According to the International Bottled Water Association, consumption of bottled water increased by 7.9% in 2015 as compared to previous year in the U.S.

Low calorie and unsweetened flavored and functional water is gaining traction, owing rise in health concerns such as obesity and diabetes. According to World Health Organization, in 2016, 39% women and 39% men were overweight globally. Furthermore, according to Organization for Economic Co-operation and Development (OECD), obesity update 2017, global obesity levels are expected to increase steadily by 2030, thereby increasing demand for low calorie and low sugar drinks.

Launch of new flavors and products is bolstering growth of the global functional and flavored water market. For instance, in January 2018, JUST launched a line of flavored water including organic apple cinnamon organic lemon and organic tangerine. Also, Coco-cola Company added new flavors such as pear kiwi and pomegranate blueberry in its Dasani flavored water brand in March 2018. However, availability of low cost carbonated drinks is hindering growth of the global flavored and functional water market.

The global flavored and functional market was valued at US$ 29.01 billion in 2017 and is anticipated to register a CAGR of 11.98% in terms of revenue, over the forecast period (2017 – 2025) to reach US$ 70.32 billion by 2025.

Figure 1.  Global Flavored and Functional Water Market Share, By Region, 2017

flavored-and-functional-water-market

Source: Coherent Market Insights (2018)

North America dominated the global flavored and functional water market and held revenue share of 33.48% in 2017. This is attributed to significant consumer demand for beverages. According to the Centers for Disease Control and Prevention, 49.3% of the U.S. adults consumed atleast one sugar sweetened beverage including flavored water, juices, and others in a day between 2011 and 2014. Furthermore, rise in health awareness is increasing demand for functional beverages in this region. According to the U.S. Department of Agriculture, the functional food market, which includes functional water was valued at US$ 3 billion in 2016 and is growing rapidly, due to increasing awareness of benefits of functional food and beverages.

Asia Pacific flavored and functional water market is growing rapidly, owing to increasing health awareness among consumer along with rising awareness of benefits of consumption of functional beverages such as improved immunity system among others. Manufacturers are launching innovative products, owing to increasing demand for flavored and functional water in Asia Pacific. For instance, in July 2017, NourishCo Beverages Ltd. launched Himalayan Orchard Pure flavored water and in October 2017, PepsiCo Inc., launched Aquafina Vitamin Splash in India.

Players operating in the global flavored and functional beverages market are adopting various strategies such as product development, collaborations and acquisitions to sustain in the competitive market. For instance, in February 2018, PepsiCo Inc. launched Bubbly, a brand of sparkling flavored water in different flavors such as apple, strawberry, and mango. In October 2017, The Coca-Cola Company acquired Topo Chico, a manufacturer of flavored water, for US$ 220 million. Also, in November 2016, Dr. Pepper Snapple (DPS) Group acquired Bai Brands, LLC, a beverage manufacturer, for US$ 1.7 billion.

Key players operating in the global flavored and functional water market are Nestle S.A., Danone S.A., Kraft Foods Inc., The Coca-Cola Company, PepsiCo, Inc., New York Spring Water, Hint Inc., Sunny Delight Beverages Company, Herbal Water, Inc., and Talking Rain Beverage Co.

Flavored and functional water is non-alcoholic beverage containing flavors, sweeteners, minerals, oxygen, vitamins, fruit extracts, vegetable extracts, antioxidants, electrolytes, and others. Flavors and nutrients are added in water for enhancement of taste and nutritional value. Rising health consciousness among consumers along with availability of flavored and functional water in different flavors is driving growth of the global flavored and functional water market. For instance, in March 2018, Zola launched Organic Sparkling Energy Waters in flavors such as blackberry cucumber, pink grapefruit, lemon lime, and blood orange. However, availability of alternatives such as carbonated drinks is hindering growth of the global flavored and functional water market.

Market Dynamics

By ingredients, vitamins and minerals are gaining traction owing to increasing consumer awareness about importance of vitamins and minerals for normal physiological function. By region, North America dominated the global flavored and functional water market with market share of 33.48% in 2017. The U.S. is the major contributor to growth of flavored and functional water in North America, owing to rising consumer awareness about health and growing consumption of bottled water. According to the International Bottled Water Association, per capita consumption of bottled water in 2014 was 129.1 liters, which increased to 138.2 liters in 2015 in the U.S. Key players are launching new products to cater to growing consumer demand. For instance, in February 2018, Nestlé Waters North America launched Regional Spring Water Brand in 10 different flavors.

Key features of the study:

  • This report provides in-depth analysis of flavored and functional water and provides market size (US$ Billion) and Cumulative Annual Growth Rate (CAGR %) for the forecast period (2018 – 2025), considering 2017 as the base year
  • It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by the leading players
  • It profiles leading players in the global flavored and functional water market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies and future plans
  • Key companies covered as a part of this study includes Nestle S.A., Danone S.A., Kraft Foods Inc., The Coca-Cola Company, PepsiCo, Inc., New York Spring Water, Hint Inc., Sunny Delight Beverages Company, Herbal Water, Inc., and Talking Rain Beverage Co.
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decision regarding their future product launch, technology up-gradation, market expansion and marketing tactics
  • The global flavored and functional water market report caters to various stakeholders in this industry including investors, suppliers, flavored and functional water manufacturers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision making through the various strategy matrices used in analyzing the Flavored and Functional Water Market

Detailed Segmentation:

  • Global Flavored and Functional Water Market, By Ingredients:
    • Vitamins and Minerals
    • Botanical Extracts
    • Amino Acids
    • Others
  • Global Flavored and Functional Water Market, By Distribution Channel:
    • Hypermarkets
    • Supermarkets
    • Convenience Stores
    • Specialty Stores
    • Online Channel
    • Others
  • Global Flavored and Functional Water Market, By Geography:
    • North America
      • U.S.
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Canada
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
    • Europe
      • U.K.
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Germany
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Italy
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • France
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Russia
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Rest of Europe
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
    • Asia Pacific
      • China
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • India
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Japan
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • ASEAN
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Australia
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • South Korea
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Rest of Asia Pacific
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
    • Latin America
      • Brazil
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Mexico
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Rest of Latin America
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
    • Middle East
      • GCC
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Israel
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Rest of Middle East
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
    • Africa
      • Northern Africa
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • Central Africa
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
      • South Africa
        • By Ingredients:
          • Vitamins and Minerals
          • Botanical Extracts
          • Amino Acids
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Convenience Stores
          • Specialty Stores
          • Online Channel
          • Others
  • Company Profiles
    • Nestle S.A.*
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments
      • Future Plans
    • Danone S.A.
    • Kraft Foods Inc.
    • The Coca-Cola Company  
    • PepsiCo, Inc.
    • New York Spring Water    
    • Hint Inc.
    • Sunny Delight Beverages Company  
    • Herbal Water, Inc.
    • Talking Rain Beverage Co.

“*” marked represents similar segmentation in other categories in the respective section.

Table of Contents

  1. Research Objective and Assumptions
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet By Ingredients
      • Market Snippet By Distribution Channel
      • Market Snippet By Region
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
        • Supply Side Drivers
        • Demand Side Drivers
        • Economic Drivers
      • Restraints
      • Market Opportunities
      • Regulatory Scenario
      • Industry Trend
      • Merger and Acquisitions
      • New Product Approvals/Launch
      • Promotion and Marketing Initiatives
    • Cost Tier Down Analysis
  4. Global Flavored and Functional Water Market, By Ingredients, 2018- 2025 (USD Billion)
    • Introduction
      • Market Share Analysis, 2017 and 2025 (%)
      • Y-O-Y Growth Analysis, 2018 - 2025
      • Segment Trends
    • Vitamins and Minerals
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2018 - 2025, (USD Billion)
    • Botanical Extract
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2018 - 2025, (USD Billion)
    • Amino Acids
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2018 - 2025, (USD Billion)
    • Others
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2018 - 2025, (USD Billion)
  5. Global Flavored and Functional Water Market, By Distribution Channel, 2018- 2025 (USD Billion)
    • Introduction
      • Market Share Analysis, 2017 and 2025 (%)
      • Y-O-Y Growth Analysis, 2018 - 2025
      • Segment Trends
    • Hypermarkets
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2018 - 2025, (USD Billion)
    • Supermarkets
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2018 - 2025, (USD Billion)
    • Convenience Stores
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2018 - 2025, (USD Billion)
    • Specialty Store
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2018 - 2025, (USD Billion)
    • Online Channel
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2018 - 2025, (USD Billion)
    • Others
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2018 - 2025, (USD Billion)
  6. Global Flavored and Functional Water Market, By Region, 2018- 2025 (USD Billion)
    • Introduction
      • Market Share Analysis, By Region, 2017 and 2025 (%)
      • Y-O-Y Growth Analysis, For Regions, 2018 - 2025
    • North America
      • Market Share Analysis, By Country, 2017 and 2025 (%)
      • Y-O-Y Growth Analysis, By Country, 2018 - 2025
        • U.S.
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Canada
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
    • Europe
      • Market Share Analysis, By Country, 2017 and 2025 (%)
      • Y-O-Y Growth Analysis, By Country, 2018 - 2025
        • U.K.
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Germany
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Italy
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • France
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Russia
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Rest of Europe
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
    • Asia Pacific
      • Market Share Analysis, By Country, 2017 and 2025 (%)
      • Y-O-Y Growth Analysis, By Country, 2018 - 2025
        • China
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • India
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Japan
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • ASEAN
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Australia
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • South Korea
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Rest of Asia Pacific
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
    • Latin America
      • Market Share Analysis, By Country, 2017 and 2025 (%)
      • Y-O-Y Growth Analysis, By Country, 2018 - 2025
        • Brazil
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Mexico
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Rest of Latin America
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
    • Middle East
      • Market Share Analysis, By Country, 2017 and 2025 (%)
      • Y-O-Y Growth Analysis, By Country, 2018 - 2025
        • GCC
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Israel
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Rest of Middle East
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
    • Africa
      • Market Share Analysis, By Country, 2017 and 2025 (%)
      • Y-O-Y Growth Analysis, By Country, 2018 - 2025
        • Northern Africa
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • Central Africa
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
        • South Africa
          • Country Trends
          • Market Size and Forecast, By Ingredients, 2018- 2025 (USD Billion)
          • Market Size and Forecast, By Distribution Channel, 2018- 2025 (USD Billion)
  7. Competitive Landscape
    • Heat Map Analysis
    • Market Share Analysis (3x3 Matrix)
    • Company Profiles
      • Nestle S.A.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Danone S.A.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Kraft Foods Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • The Coca-Cola Company
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • PepsiCo Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • New York Spring Water
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Hint Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Sunny Delight Beverages Company
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Herbal Water Inc.  
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Talking Rain Beverage Co.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
    • Analyst Views
  8. Section
    • References
    • Research Methodology
    • About us and Sales Contact

* Browse 150 market data tables* and 90 figures* on "Flavored and Functional Water Market” - Global forecast to 2025.

Research Methodology

Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:

  • Primary Research (Trade Surveys and Experts Interviews)
  • Desk Research
  • Proprietor Data Analytics Model

In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.


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Coherent Market Insights desk research is based on a principle set of research techniques:

  • National level desk research: It Includes research analysis of regional players, regional regulatory bodies, regional trade associations, and regional organization.
  • Multinational level desk research: The research team keeps a track of multinational players, global regulatory bodies, global trade associations, and global organization.

Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:

  • Governmental bodies, National and international social welfare institutions, and organizations creating economic policies among others.
  • Trade association, National and international media and trade press.
  • Company Annual reports, SEC filings, Corporate Presentations, press release, news, and specification sheet of manufacturers, system integrators, brick and mortar - distributors and retailers, and third party online commerce players.
  • Scientific journals, and other technical magazines and whitepapers.

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Preliminary Data Mining

The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.

Data Standardization:

Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.

Coherent Statistical model

We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:

  • Micro-economic indicators
  • Macro-economic indicators
  • Environmental indicators
  • Socio-political indicators
  • Technology indicators

Data Processing

Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.

Data Validation

This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:

  • It provides first-hand information on the market dynamics, outlook, and growth parameters.
  • Industry experts validates the estimates which helps the company to cement the on-going research study.
  • Primary research includes online surveys, face-to face interviews, and telephonic interviews.

The primary research is conducted with the ecosystem players including, but not limited to:

  • Raw Material Suppliers
  • Manufacturers
  • System Integrators
  • Distributors
  • End-users

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