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Liquid Packaging Carton Market Analysis & Forecast: 2025-2032

Liquid Packaging Cartons Market, By Product Type (Brick Cartons, Gable Top Cartons, Shaped Cartons), By Material Type (Uncoated Paperboard, LDPE Coated, Aluminum), By Opening Type (Cut Opening, Straw Hole Opening, Clip Opening, Twist Opening, King Twist Opening), By Application (Dairy Products (Milk, Yogurt & Butter Milk), Juice & Drinks (Fruit Juice, Tea, Coconut Water, Carbonated Soft Drinks), Industrial and Institutional, Others), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

  • Published In : 24 Oct, 2025
  • Code : CMI286
  • Pages :120
  • Formats :
      Excel and PDF
  • Industry : Packaging
  • Historical Range: 2020 - 2024
  • Forecast Period: 2025 - 2032

Liquid Packaging Carton Market Analysis & Forecast: 2025-2032

Liquid packaging carton market is estimated to be valued at USD 10.86 Bn in 2025 and is expected to reach USD 16.85 Bn in 2032, exhibiting a compound annual growth rate (CAGR) of 6.48% from 2025 to 2032.

Key Takeaways

  • On the basis of Application, Juice & Drinks sector is projected to hold around 44% shares in the global market.
  • Regionally, Europe is estimated to hold around 37% share in the global liquid packaging cartons market in 2025.

Market Overview

Liquid packaging cartons are mainly used to package beverages and dairy products to ensure proper preservation, convenience, and others protection from damage. They are mostly made up of paperboard and aluminium and plastic products. These containers enable safe and easy transportation of liquid food products such as soft drinks and juices. Also, they prevent contamination and other damage to the liquid food product. These are highly in demand among manufacturers due to their various benefits such as maneuverability, recyclability, convenience, and eco-friendly nature. They are available in various shapes and sizes as per the application and also offer easy manufacturing as per the demand.

Current Events and their Impact on the Liquid Packaging Cartons Market

Current Event

Description and its Impact

Stringent Environmental Regulations and Sustainability Mandates

  • Description: EU Single-Use Plastics Directive Implementation
  • Impact: Accelerates demand for sustainable packaging cartons as beverage companies seek eco-friendly alternatives to plastic containers
  • Description: Extended Producer Responsibility (EPR) Policies Expansion
  • Impact: Increases compliance costs for carton manufacturers but creates competitive advantage over less recyclable packaging formats

Technological Advancements and Digital Transformation

  • Description: Smart Packaging Integration and IoT Development
  • Impact: Creates premium product categories with embedded sensors for freshness tracking, commanding higher margins but requiring significant R&D investment
  • Description: Advanced Barrier Coating Technologies
  • Impact: Extends shelf-life capabilities of liquid cartons, making them more competitive against rigid packaging formats in premium segments

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Pricing Analysis - Global Liquid Packaging Carton Market

Economy Tier: $0.08 - $0.25 per unit

Standard Tier: $0.25 - $0.45 per unit

Premium Tier: $0.45 - $0.85 per unit

Specialized/Industrial: $0.85 - $2.50 per unit

Segmental Insights 

Liquid-Packaging-Carton-Market-By-Application

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Global Liquid Packaging Carton Market Insights, by Application

On the basis of application, juice & drinks dominated the global liquid packaging cartons market in 2025 with around 44% of the market share in terms of revenue, followed by dairy products and wine & spirits, respectively. Growing demand for large-size liquid packaging cartons is expected to propel the market growth of liquid packaging cartons.

For instance, in June 2025, Tropicana unveiled two new best seller in small serve carton in U.K. market. Such innovations are accelerating the liquid packaging carton market share.

Global Liquid Packaging Carton Market Insights, by Product Type

On the basis of product type, brick cartons segment is projected to dominate the global liquid packaging carton market, owing to their cost-effectiveness, efficient storage and transportation benefits, and widespread use in packaging dairy products, juices, and other beverages. Their compact, stackable design helps reduce space and logistics costs, while advancements in barrier technologies ensure product freshness and extended shelf life.

Global Liquid Packaging Carton Market Insights, by Material Type

On the basis of material type, uncoated paperboard segment is projected to dominate the global liquid packaging carton market, owing to its eco-friendly nature, biodegradability, and cost-effectiveness. Uncoated paperboard provides excellent printability and is widely preferred for sustainable packaging solutions as it reduces reliance on plastics and synthetic coatings.

For instance, Nippon Paper Industries Co., Ltd. concluded a licensing agreement with Elopak AS and agreed that Nippon Paper Industries would produce and sell the Pure-Pak® Diamond and Pure-Pak® Diamond Curve chilled liquid packaging cartons.

Global Liquid Packaging Carton Market Insights, by Opening Type

On the basis of opening type, cut opening segment is projected to dominate the global liquid packaging carton market, owing to its simplicity, cost-effectiveness, and ease of use. Cut openings provide a convenient and hygienic way for consumers to access liquid contents without requiring additional tools or complicated mechanisms.

For instance, Elopak, one of the world’s leading suppliers of carton packaging and filling machines, and Kompak Nederland BV, a leading European co-filler in the home and personal care sector, used sustainable carton packaging for home and personal care products to life.

Regional Insights 

Liquid-packaging-Carton-Market-By-Regional-Insights

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Europe Liquid Packaging Cartons Market Analysis and Trends

The liquid packaging cartons market is dominated by Europe, which is anticipated to hold around 37% market share over the forecast period. Several companies in France use liquid carton packaging to promote the circular economy and sustainable industry practices.

For instance, in June 2025, Hochwald, one of the leading dairies in Europe, launched UHT milk in SIG cartons without aluminum layer. The company used packaging material SIG Terra Alu-free further reduced the low carbon footprint of SIG standard packaging material by up to 34%.

Asia Pacific Liquid Packaging Cartons Market Analysis and Trends

Asia Pacific is projected to dominate the global liquid packaging cartons market demand with 24% shares during the forecast period. This is owing to rapid urbanization, rising disposable incomes, and increasing consumer awareness about health and sustainability. Additionally, the region’s growing food and beverage industry, especially in countries like China and India, fuels demand for convenient and safe packaging solutions.

For instance, in January 2024, Shandong NewJF Technology Packaging Co., Ltd (NEWJF), a leading aseptic packaging company in China, acquired a 28.22% stake in Greatview Aseptic Packaging to strengthen its position in the liquid product packaging market. 

Liquid Packaging Cartons Market – Dominating Countries

The U.S. Liquid Packaging Cartons Market Analysis and Trends

The U.S. is projected to dominate the global liquid packaging cartons market with highest shares during the forecast period. This is owing to strong consumer preference for sustainable and convenient packaging, widespread adoption of advanced aseptic carton technologies, and stringent environmental regulations encouraging eco-friendly alternatives to plastic.

For instance, in May 2025, global packaging company Elopak opened its first ever U.S. carton converting plant in Little Rock, Arkansas. The state-of-the-art factory costs USD 100 million and will produce Pure-Pak® cartons for liquid dairy products, juices, plant-based drinks, and liquid eggs. 

China Liquid Packaging Cartons Market Analysis and Trends

China is projected to dominate the global liquid packaging cartons market with largest shares during the forecast period. This is owing to rapid industrialization, a booming food and beverage sector, and increasing consumer demand for convenient, safe, and sustainable packaging solutions. Government policies promoting environmental sustainability and reducing plastic waste are accelerating the shift toward eco-friendly carton packaging.

For instance, in November 2023, Nippon Paper Industries Co has announced price revision for liquid-packaging cartons for milk and beverages.

Global Liquid Packaging Carton Market – Analyst View

  • The global liquid packaging carton market is experiencing steady growth, driven primarily by increasing demand for sustainable and eco-friendly packaging solutions. Europe dominates the market, thanks to stringent environmental regulations and strong consumer preference for recyclable and renewable materials.
  • Key trends include the adoption of innovative aseptic packaging technologies, rising demand for plant-based cartons, and an emphasis on lightweight designs that reduce carbon footprints. This region's leadership is further reinforced by active investments in circular economy initiatives and advancements in barrier coatings to enhance shelf life while maintaining sustainability.

Global Liquid Packaging Carton Market - Recent Developments

  • In July 2025, SIG launched the first 1-liter aseptic carton packs made of SIG Terra Alu-free + Full barrier packaging material, which are now available on shelves. It is the world’s first full barrier packaging material for aseptic cartons without an aluminum layer, further reducing the already low carbon footprint of standard SIG carton packs.
  • In November 2023, Nippon Paper Industries Co., Ltd. announced price revision for liquid-packaging cartons for milk and beverages.

Market Report Scope 

Liquid Packaging Carton Market Report Coverage

Report Coverage Details
Base Year: 2024 Market Size in 2025: USD 10.86 Bn
Historical Data for: 2020 To 2024 Forecast Period: 2025 To 2032
Forecast Period 2025 to 2032 CAGR: 6.48% 2032 Value Projection: USD 16.85 Bn
Geographies covered:
  • North America: U.S. and Canada
  • Latin America: Brazil, Argentina, Mexico, and Rest of Latin America
  • Europe: Germany, U.K., Spain, France, Italy, Russia, and Rest of Europe
  • Asia Pacific: China, India, Japan, Australia, South Korea, ASEAN, and Rest of Asia Pacific
  • Middle East &Africa:  South Africa, GCC Countries, Rest of Middle East & Africa
Segments covered:
  • By Product Type: Brick Cartons, Gable Top Cartons, Shaped Cartons, Others
  • By Material Type: Uncoated Paperboard, LDPE Coated, Aluminum, Others
  • By Opening Type: Cut Opening, Straw Hole Opening, Clip Opening, Twist Opening, King Twist Opening, Others
  • By Application: Dairy Products, Juice & Drinks, Industrial and Institutional, Others
Companies covered:

Elopak Inc., Evergreen Packaging Inc., IPI S.R.L., Refresco Gerber N.V., SIG Combibloc GmbH, Tetra Pak Inc., Weyerhaeuser Company, Nippon Paper Industries Co., Ltd, TidePak Aseptic Packaging Material Co., Ltd, and Adam Pack S.A.

Growth Drivers:
  • Demand for eco-friendly and convenient packaging
  • Growing consumer preferences for convenience food
Restraints & Challenges:
  • High price of raw materials and high preferences for a plastic container

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Global Liquid Packaging Carton Market: Growth Drivers

Demand for environmentally friendly packaging cartons

From both a customer and business perspective, switching to eco-friendly packaging has many obvious advantages. Additionally, a conscious consumer is someone who makes wise decisions about their purchases and believes in the ecological, social, environmental, and political influence of products.

The market for liquid packaging cartons is also expanding due to consumer demand for environmentally friendly packaging materials. This is so because the packaging industry has the biggest environmental impact. Consequently, the need for environmentally friendly packaging solutions is fueling the market's expansion. The market's expansion is also influenced by the packaging material's ability to be reused.

For instance, Elopak ASA and Nippon Paper Industries Co., Ltd. signed a thorough Memorandum of Understanding (MoU) in February 2022. The agreement examines how future businesses might be established and organized in conjunction given the networks, assets, and areas of expertise of the two organizations, and it covers further cooperation between them. The Elopak ASA Company offers packaging supplies for liquid food products, as well as renders additional services. Nippon Paper Industries Co Ltd (NPI) is a manufacturer of paper and related products.

Global Liquid Packaging Carton Market: Market Restraints

High price of raw materials and high preferences for a plastic container

High preferences for plastic containers for packaging liquid food product as it offers easy transportation and cost-effective benefits is expected to hamper the demand for liquid packaging cartons. High-density polyethylene and polyethylene terephthalate are highly preferred plastic materials. Moreover, plastic is also lightweight, corrosion resistant, and offers excellent thermal insulation properties which are further expected to augment the market growth over the forecast period.

The high price of raw materials used to manufacture packaging cartons for food is expected to restrict the demand for this product. This is expected to curb the market growth of liquid packaging cartons.

Market Segmentation

  • Product Type Insights (Revenue, USD Bn, 2020 - 2032)
    • Brick Cartons
    • Gable Top Cartons
    • Shaped Cartons
    • Others
  •  Material Type Insights (Revenue, USD Bn, 2020 - 2032)
    • Uncoated Paperboard
    • LDPE Coated
    • Aluminum
    • Others
  •  Opening Type Insights (Revenue, USD Bn, 2020 - 2032)
    • Cut Opening
    • Straw Hole Opening
    • Clip Opening
    • Twist Opening
    • King Twist Opening
    • Others
  • Application Insights (Revenue, USD Bn, 2020 - 2032)
    • Dairy Products
    • Juices & Drinks
    • Industrial and Institutional
    • Others
  • Regional Insights (Revenue, USD Bn, 2020 - 2032)
    • North America
      • U.S.
      • Canada
    • Latin America
      • Brazil
      • Argentina
      • Mexico
      • Rest of Latin America
    • Europe
      • Germany
      • U.K.
      • Spain
      • France
      • Italy
      • Russia
      • Rest of Europe
    • Asia Pacific
      • China
      • India
      • Japan
      • Australia
      • South Korea
      • ASEAN
      • Rest of Asia Pacific
    • Middle East
      • GCC Countries
      • Israel
      • Rest of Middle East
    • Africa
      • South Africa
      • North Africa
      • Central Africa
  • Global Liquid Packaging Carton Market: Key Companies
    • Elopak Inc.
    • Evergreen Packaging Inc
    • IPI S.R.L
    • Refresco Gerber N.V.
    • SIG Combibloc GmbH
    • Tetra Pak Inc.
    • Weyerhaeuser Company
    • Nippon Paper Industries Co., Ltd
    • TidePak Aseptic Packaging Material Co., Ltd
    • Adam Pack S.A.

Sources

Primary Research Interviews

  • Liquid packaging carton manufacturers and suppliers
  • Beverage and dairy industry executives
  • Packaging equipment manufacturers
  • Food processing companies
  • Others

Databases

  • Euromonitor International
  • IBISWorld
  • Others

Magazines

  • Packaging World Magazine
  • Food & Beverage Packaging
  • Flexible Packaging Magazine
  • Beverage Industry Magazine
  • Others

Journals

  • Journal of Food Engineering
  • Packaging Technology and Science
  • Food Packaging and Shelf Life
  • Others

Newspapers

  • Financial Times
  • The Wall Street Journal
  • Reuters Business News
  • Bloomberg Business
  • Others

Associations

  • International Dairy Foods Association (IDFA)
  • Flexible Packaging Association (FPA)
  • World Packaging Organisation (WPO)
  • Beverage Marketing Corporation
  • Others

Public Domain Sources

  • FDA (Food and Drug Administration) publications
  • EPA (Environmental Protection Agency) reports
  • European Food Safety Authority (EFSA) guidelines
  • WHO (World Health Organization) publications
  • Others

Proprietary Elements

  • CMI Data Analytics Tool
  • Proprietary CMI Existing Repository of information for last 8 years

*Definition: Global liquid packaging cartons are multi-ply paperboard containers that are stiff and used for packaging and shipping a variety of food and beverage products as well as non-edible liquids like oils, fuels, and cleansers. They are made to safeguard content security and provide protection from external pollutants, thereby extending the shelf life of the product. Liquid packaging cartons are adaptable, light, recyclable, affordable, and environmentally friendly.

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About Author

Kalpesh Gharte is a senior consultant with approximately 5 years of experience in the consulting industry. Kalpesh holds an MBA in Operations and Marketing Management, providing him with a strong foundation in market strategy and analysis. He has contributed to various consulting and syndicated reports, delivering valuable insights that support informed business decisions

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Frequently Asked Questions

The Liquid Packaging Carton Market is estimated to be valued at USD 10.86 Bn in 2025, and is expected to reach USD 16.85 Bn by 2032.

Key players are operating in the global liquid packaging cartons market are Elopak Inc., Evergreen Packaging Inc., IPI S.R.L., Refresco Gerber N.V., SIG Combibloc GmbH, Tetra Pak Inc., Weyerhaeuser Company, Nippon Paper Industries Co., Ltd, TidePak Aseptic Packaging Material Co., Ltd, and Adam Pack S.A.

High preferences for a plastic container for packaging of the liquid food products owing to ease in transportation and cost efficiency is expected to hamper the growth the market during the forecast period.

Rising demand for eco-friendly and convenience packaging solutions is fuelling the growth of the market in the region.

The CAGR of the Liquid Packaging Carton Market is projected to be 6.48% from 2025 to 2032.

Among region, Europe is expected to hold a dominant position in the market over the forecast period.

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