Massage pillow uses innovative technology such as deep kneading massage nodes and massage rollers to relieve tension and induce relaxation of the neck, back, and shoulder pain. Massage pillows mitigates fatigue and promotes blood circulation in the body. Massage pillows or cushions have heat features that provide gentle warmth with hot compression effects, which helps to relieve tension, pain, aches, and knots.
Massage pillow market is expected to propel during the forecast period, owing to increasing prevalence of medical disorders associated with neck and body pain. Severe long-term disability related to neck pain leads to osteoarthritis, congenital torticollis, spondylosis, and degenerative disc disease.
Rising geriatric population prone to orthopedic problems across the world, is predicted to increase demand for massage pillows and other orthopedic solutions. The effects of aging include conditions such as weakening of bones & muscles and lowering bone density, which is noticeable among people belonging to 45 and above age groups. The problems become acute by the age of 65 years. Subsequently, mounting the demand for orthopedic solutions including massage pillows or cushions. According to a report published by Population Reference Bureau (PRB) in August 2018, 82 countries will have at least 20.0% of their population aging 65 and above by 2050.
Massage pillow market is segregated into hyperthermia and other massage pillows, on the basis of product type. Other types of massage pillow include kneading, heated, and shiatsu pillows.
Based on application, the market is divided in the sedentary population, housework population, and others. Wherein other applications consist of pillows to be used in car seats and hospitals for patient care. Moreover, massage pillows or cushions find its applications in wellness, physical therapy/ athletic training, and spas centers.
Growing aging population in countries such as Japan is expected to drive demand for massage pillow in Asia Pacific. In 2017, Asia Pacific held the largest share in the overall revenues generated by the global massage pillow industry. According to the Population Reference Bureau report in 2018, by 2050, Japan’s population aging over 65 years is expected to contribute 36.0% (one-third) of the total population.
Global massage pillow market is highly fragmented in nature with the presence of a huge number of small and large players operating in the industry. Walgreen, Xiamen Wellness Technology Co., Ltd, Winning Health Industrial Co. Limited, Medisana GmbH, and Beurer are few of the major players functioning in the massage pillow market.
On the basis of product type, the global massage pillow market is segmented into:
On the basis of application, the global massage pillow market is segmented into:
On the basis of region, the global massage pillow market is segmented into:
Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:
In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.
Coherent Market Insights desk research is based on a principle set of research techniques:
Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:
Preliminary Data Mining
The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.
Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.
Coherent Statistical model
We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:
Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.
This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:
The primary research is conducted with the ecosystem players including, but not limited to:
Finding it difficult to find the research that would cater to your business demands? Give us a chance to help you. One of our Research Consultants will connect to provide a customized solution.[email protected]
Talk to our research consultant to design an exclusive report as per your research needs.
We aim to fulfil client's research demands with tailored research solutions.
We aim to provide research studies in quickest turnaround time and in a much cost effective manner.
We cover each industry from supply and demand side with an aim to provide a most holistic research study.
We strive to provide most accurate and reliable research findings in our research reports.