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CLOUD TV MARKET ANALYSIS

Cloud TV Market, By Deployment Type (Public cloud and Private cloud), By Organization Size (Small and Medium-sized Enterprises and Large Enterprises), By Vertical (Telecom companies and Media organizations and broadcasters), and by Region (North America, Europe, Asia Pacific, Latin America, Middle East and Africa) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2022-2028

  • To Be Published : Nov 2024
  • Code : CMI4721
  • Formats :
      Excel and PDF
  • Industry : Consumer Electronics

In Cloud Computing, user can store and retrieve data as per the necessity. The cloud TV data can be stored either on Public or Private Cloud. In the private cloud, the services are available to selective group of people and in public cloud deployment, the data is accessible to general public. The cloud TV can access data from any remote location if there is internet connection.

Increasing acquisitions and partnerships among market players to acquire maximum market share is expected to propel the market growth during the forecast period.

The consumers are gradually shifting their preference from traditional TV to Cloud TV owing to minimal upfront costs and smooth operations, according to Coherent Market Insights’ analysis in 2020. The market players are actively focusing on acquisitions and partnerships to acquire maximum market share. For instance, in November 2020, Commscope, a U.S.-based company, partnered with Kaltura, a Cloud TV platform provider, to offer Cloud TV solutions across the globe. The Commscope and Kaltura are going to leverage AWS (Amazon Web Services) solutions to provide a streamlined cloud platform. In addition to this, in April 2019, Brightcove, a U.S.-based company, acquired online video platform business of Ooyala for US$ 15 Million. This acquisition helped Brightcove to enhance its customer base along with the geographical reach.

Global Cloud TV Market Taxonomy

On the basis of Deployment Type, the global cloud TV market is segmented into:

On the basis of Organization Size, the global cloud TV market is segmented into:

  • Small and Medium-sized Enterprises
  • Large Enterprises

On the basis of Vertical, the global cloud TV market is segmented into:

  • Telecom companies
  • Media organizations and broadcasters

On the basis of Region, the global cloud TV market is segmented into:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

Major players operating in the global cloud TV market include Kaltura, Brightcove, Amino Technologies, Muvi, IntelliMedia Networks, Pontis Technologies, Mware Solutions, MatrixStream Technologies, CSG Systems International Inc., Viaccess-Orca, Simplestream, MediaKind, Comcast Technology Solutions, ActiveVideo, Synamedia, Entertainment And Interactivity For Digital TV, Egla Communications, Minerva Networks, SeaChange International, Icareus, video.space, AVITENG, Amagi Corporation, Metrological, and Streemfire.

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About Author

Raj Shah

Raj Shah is a seasoned strategy professional with global experience, from strategy to on-the-ground operational improvements. In last 13 years, he has executed number consulting projects focused on consumer electronics, telecom and consumer-internet business leading multiple long-term engagements towards mobilizing and executing on break-through strategy - leading to tangible sales results. Raj is also acting as a strategy consultant for one of the leading online hyper local service providers in India, contributing to their growth through critical strategic decisions. Raj usually spends time after office in talking to the passionate entrepreneurs, regardless of their funding status.

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