Global Automotive Interior Materials Market by Material (Synthetic Leather, Pure Leather, Fabrics, and Thermoplastic Polymers), Vehicle Type (Heavy and Light Commercial Vehicles), Component (Steering Covers, Seat Covers, Interior Roofing), and Geography - Insights, Size, Share, Opportunity Analysis, and Industry Forecast till 2025

Automotive Interior Materials Market – Insights

The global automotive interior materials market was valued at US$ 61.69 billion in 2016, and is slated to reach US$ 117.59 billion by 2025. The market is expected to exhibit a CAGR of 7.51% over the forecast period.

Increase in demand for premium automotive interiors worldwide has augmented the growth of automotive interior materials market. Consumers demand premium grade interiors with superior aesthetic appeal and tactile experience, even for non-premium cars. To meet this increasing demand, counterfeit products, usually of low-quality, made from plastic, are introduced in the market by certain local players. Volvo owns an R&D center in Shanghai, China, which is involved in developing new designs that exhibit a technological edge over its competitors.

The rising sales of premium passenger cars is expected to have a significant impact on the automotive interior materials market. In China, despite a 10% austerity tax on premium vehicles, automotive sales have been strong with premium automobile manufacturers such as Porsche, Ferrari, McLaren, and Maserati—all reported healthy growth in 2016. In the U.S., Mercedes Benz alone sold over 340,000 vehicles, followed by Lexus and BMW at 331,000 and 313,000, respectively. This has augmented the market growth of automotive interior materials market in the aforementioned countries.

Asia Pacific is a lucrative market for automotive interior materials, primarily driven by strong performance of the automobile industry in India and China. The growth of transportation sector coupled with rise in need for transit of consumer goods, people, and raw materials has boosted the automotive interior materials market growth. According to China Association of Automobile Manufacturers (CAAM) and Society of Indian Automobile Manufacturers (SIAM), sales of cars in China stood at 28.03 million in 2016 and 3.00 million in India. The CAAM also projected automobile sales in China to grow by 5% to reach 29.4 million units in 2017. The boom in sales can be attributed to the favorable sales tax, which was cut from 10% to 5% in 2015. The Asia Pacific market was valued at US$ 24.96 billion in 2016 and is expected to exhibit a CAGR of 8.28%.

North America and Europe also experienced strong vehicle sales, with the U.S. positioned as the second-largest cars market in the world. In the U.S., the automotive sales in 2016 stood at 17.55 million. High dealer incentives, low interest rates on automotive loans, and low gasoline prices have resulted in the growth of automobile industry in the country. Pickup trucks and crossover SUVs witnessed maximum growth in sales. Automakers such as Ford, G.M, and Chrysler are among the largest customers of automotive interior materials. The North America automotive interior materials market was valued at US$ 11.12 billion in 2016 and is forecasted to exhibit a CAGR of 7.39%.

Also, as automotive companies aim to reduce the weight of vehicles to increase fuel economy, leather may be replaced with lighter synthetic fabrics such as wool, silk, carbon fiber, and faux suede. For instance, Toyota, BMW, Mercedes, and Volkswagen use faux leathers, which are similar to leather in both touch and feel. Leather usage is expected to decline in North America and Europe, owing to the strict emission and waste generation regulations prevailing in these regions.

Figure 1. Global Automotive Interior Materials Market Share (2016), By Region

autmotive interior materials market

Source: Coherent Market Insights (2017)

Asia Pacific dominated the global automotive interior materials market in 2016 and is expected to retain its dominance throughout the forecast period.

Major Players in the Global Automotive Interior Materials Market

Global automotive interior materials market is extremely competitive and consolidated with the presence of large players accounting for major shares. Key players in the market include BASF S.E., Eagle Ottawa, Borgers A.G., Faurecia S.A, Adient Plc., Lear Corporation, Dow Chemical Company, and DK Leather Corporation Berhad, among others.

Research Methodology

Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:

  • Primary Research (Trade Surveys and Experts Interviews)
  • Desk Research
  • Proprietor Data Analytics Model

In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.

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Coherent Market Insights desk research is based on a principle set of research techniques:

  • National level desk research: It Includes research analysis of regional players, regional regulatory bodies, regional trade associations, and regional organization.
  • Multinational level desk research: The research team keeps a track of multinational players, global regulatory bodies, global trade associations, and global organization.

Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:

  • Governmental bodies, National and international social welfare institutions, and organizations creating economic policies among others.
  • Trade association, National and international media and trade press.
  • Company Annual reports, SEC filings, Corporate Presentations, press release, news, and specification sheet of manufacturers, system integrators, brick and mortar - distributors and retailers, and third party online commerce players.
  • Scientific journals, and other technical magazines and whitepapers.
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Preliminary Data Mining

The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.

Data Standardization:

Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.

Coherent Statistical model

We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:

  • Micro-economic indicators
  • Macro-economic indicators
  • Environmental indicators
  • Socio-political indicators
  • Technology indicators

Data Processing

Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.

Data Validation

This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:

  • It provides first-hand information on the market dynamics, outlook, and growth parameters.
  • Industry experts validates the estimates which helps the company to cement the on-going research study.
  • Primary research includes online surveys, face-to face interviews, and telephonic interviews.

The primary research is conducted with the ecosystem players including, but not limited to:

  • Raw Material Suppliers
  • Manufacturers
  • System Integrators
  • Distributors
  • End-users

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