Beta Glucan Market Analysis & Forecast: 2026-2033
Beta Glucan Market is estimated to be valued at USD 712.21 Mn in 2026 and is expected to reach USD 1,254.6 Mn in 2033, exhibiting a compound annual growth rate (CAGR) of 10.2% from 2026 to 2033.
The beta-glucan market is growing as consumers actively seek functional and health-oriented ingredients in food, beverages, dietary supplements, pharmaceuticals, and personal care products. Manufacturers source beta-glucan from oats, barley, yeast, and mushrooms to deliver benefits for heart health, immunity, and digestive wellness. Rising health awareness, strong preference for natural and clean-label ingredients, and continuous innovation in fortified and functional products are collectively driving global market growth.
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Current Events |
Description and its impact |
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Global Regulatory Changes in Nutraceuticals |
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Advances in Beta Glucan Extraction and Nano-Delivery Technologies |
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Shifts in Consumer Health Trends and Demand Patterns |
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Cereals hold the largest beta glucan market share of 49.2% in 2026. The cereal segment of the beta-glucan market is expanding as consumers increasingly prioritize heart health, digestive wellness, and balanced nutrition. Food manufacturers use cereals such as oats and barley, which naturally contain high levels of beta-glucan, in functional breakfast foods and snacks. Strong demand for fiber-rich, natural, and clean-label products, along with higher consumption of fortified cereals for preventive health, is actively driving the global adoption of beta-glucan in cereal-based applications.
Food & Beverages acquired the prominent market share of 41.1% in 2026. The food and beverages segment of the beta-glucan market is growing as consumers actively seek functional products that promote heart health, immunity, and digestive wellness. Manufacturers are adding beta-glucan to bakery products, cereals, beverages, and dairy alternatives to improve nutritional value. Increasing awareness of preventive healthcare, strong preference for natural and clean-label ingredients, and ongoing innovation in fortified and functional food and beverage offerings are driving the global adoption of beta-glucan. For instance, in July 2025, Layn Natural Ingredients launched its plant-based sweetener SteviUp M2 (Reb M2), suitable for a wide range of food and beverage applications. The company also expanded its biotechnology facility and introduced its beta glucan ingredient, Galacan.
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Europe dominates the overall market with an estimated share of 34.10% in 2026. In Europe, consumers are actively driving the beta-glucan market by seeking products that enhance heart health, immunity, and digestive wellness. Manufacturers are adding beta-glucan to functional foods, beverages, and supplements to meet the growing demand for natural, clean-label ingredients. Strong regulatory support for health claims, along with advanced food and pharmaceutical industries, encourages ongoing innovation. Moreover, aging populations and a focus on preventive healthcare are boosting the use of beta-glucan-enriched products throughout the region. For instance, BENEO introduced its first barley beta-glucan ingredient, Orafti β-Fit. Several human intervention studies support its health benefits, but only cereal beta-glucans hold approved health claims in Europe.
In North America, consumers are actively driving the beta‑glucan market by seeking functional foods and immune‑supporting ingredients. Manufacturers are incorporating beta‑glucan into cereals, beverages, snacks, and supplements to meet this demand. Health-conscious buyers are increasingly choosing natural, clean-label products that support heart and gut wellness, prompting continuous product innovation and new launches. The United States leads regional growth with strong health claims and advanced R&D, while Canada and Mexico are seeing increasing adoption of fortified and preventive health products. For instance, in December 2024, Witsbb, a leader in allergy-free nutrition, launched the Elderberry Yeast β-glucan drink. Designed for children aged 6 months to 12 years, the drink boosts immunity, follows Witsbb’s allergy-free formula, and features a new generation of high-standard immune-support ingredients.
In the United Kingdom, consumers are actively driving the beta‑glucan market by seeking natural, plant-based ingredients that enhance immune health, heart wellness, and overall wellbeing. Manufacturers are introducing clean-label products and functional foods, including fortified cereals, snacks, and supplements, across mainstream retail and online channels. British shoppers are increasingly adopting yeast- and mushroom-based beta‑glucan for fitness and skincare applications, reflecting their focus on wellness and preventive health, and prompting ongoing innovation in product offerings. For instance, Swedish cooperative Lantmännen Functional Foods launched PromOat Instant, the first fully water-soluble oat beta-glucan, made from GMO-free wholegrain oats and supporting heart and diabetes health.
In the United States, consumers are actively driving the beta‑glucan market by choosing products that support immune health, heart wellness, and digestive function. Manufacturers are incorporating beta‑glucan into cereals, beverages, snacks, and dietary supplements to meet the demand for clean-label, functional ingredients. Robust research, FDA-approved health claims, and well-established retail and e-commerce channels are enabling companies to launch new beta‑glucan-enriched products. Rising interest in natural wellness solutions and preventive health is continuously shaping market trends across the country. For instance, Kemin Industries, a global nutritional ingredient company, acquired unique beta-glucan manufacturing technology from Plymouth, Michigan–based Algal Scientific.
Consumers are increasingly incorporating beta-glucan into their diets through functional and fortified foods, including cereals, snacks, bakery items, and beverages. Manufacturers are responding by developing innovative formulations that enhance heart, digestive, and immune health. The trend reflects a shift toward preventive nutrition, where people actively seek food products that deliver measurable health benefits while maintaining taste, texture, and convenience in everyday consumption.
Modern consumers prioritize transparency, clean-label formulations, and plant-based ingredients. Beta-glucan, sourced from oats, barley, yeast, or mushrooms, aligns with these preferences. Brands are leveraging this trend by promoting natural sourcing, minimal processing, and clear labeling. This movement encourages innovation in food and supplement offerings, appealing to health-conscious buyers who want functional benefits without synthetic additives or artificial enhancers.
The growing consumer interest in preventive health creates opportunities for manufacturers to innovate with beta-glucan-enriched products. Companies can develop new cereals, bakery items, snacks, beverages, and dairy alternatives that provide heart, digestive, and immune benefits. Customizing formulations for taste, texture, and nutritional content allows brands to differentiate themselves, attract health-conscious consumers, and capture emerging niches within functional food and beverage markets.
| Report Coverage | Details | ||
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| Base Year: | 2025 | Market Size in 2026: | USD 712.21 Mn |
| Historical Data for: | 2020 To 2024 | Forecast Period: | 2025 To 2032 |
| Forecast Period 2026 to 2033 CAGR: | 10.2% | 2033 Value Projection: | USD 1,254.6 Mn |
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| Companies covered: |
Associated British Foods Plc, Biotec Pharmacon ASA (Biotec BetaGlucans AS), Biothera, the Immune Health Company, Ceapro Inc., Immuno Medic AS, Koninklijke DSM N.V., Super Beta Glucan (SBG) Inc., Groupe Soufflet S.A (AIT Ingredients), Tate & Lyle plc. (Tate & Lyle Oats Ingredients), and Zilor Inc. (Biorigin) |
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About Author
Shivam Bhutani has 6 years of experience in market research and strategy consulting. He is a Market Research Consultant with strong analytical background. He is currently an MBA candidate specializing in Business Analytics from BITS Pilani.
He is adept at navigating diverse roles from sales and marketing to research and strategy consulting. He excels in market estimation, competitive intelligence, pricing strategy, and primary research. He is skilled at analysing large datasets to provide precise insights, helping clients in achieving strategic transformation across various industries. He is skilled in leveraging data visualization techniques to drive innovation and enhance business processes.
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