Medical Crowdfunding Market Size and Trends: 2025 to 2032
Global medical crowdfunding market is estimated to be valued at USD 6.92 Bn in 2025 and is expected to reach USD 16.69 Bn by 2032, exhibiting a compound annual growth rate (CAGR) of 13.4% from 2025 to 2032.
Key Takeaways
- Based on Type of Crowdfunding, the Donation-based Crowdfunding segment is projected to account for 42.6% share of the market in 2025, driven by donor altruism.
- Based on Application, the Medical Expenses segment is expected to hold 32.6% share of the market in 2025, driven by personal relatability.
- Based on Indication, the Cancer segment is expected to lead with 39.6% share in 2025, driven by donor compassion.
- Based on End User, the Patients segment is projected to capture the highest share of the market in 2025, as urgent personal needs drive maximum donor support.
- Based on Region, North America is set to lead the medical crowdfunding market with 37.8% share in 2025. While, Asia Pacific is anticipated to be fastest growing region.

To learn more about this report, Download Free Sample
Market Overview
Global medical crowdfunding industry is witnessing positive trends due to growing financial needs for medical treatments. High cost of healthcare services and treatments accompanied with lack of universal healthcare forces many people to resort to crowdfunding for financial assistance. Raising funds through crowdfunding platforms helps cover uninsured medical costs or costs not covered by health insurance. The convenience and outreach of online crowdfunding campaigns allow patients to access funds from friends, family and wider communities to pay for medical bills
Current Events and Its Impacts on the Medical Crowdfunding Market
|
Current Event |
Description and its Impacts |
|
Global Healthcare Cost Crisis and Insurance Coverage Gaps |
|
|
Regulatory Evolution in Digital Payment and Crowdfunding Frameworks |
|
Uncover macros and micros vetted on 75+ parameters: Get instant access to report
What is the donor behavior and campaign success rate in medical crowdfunding market?
Donor Behavior
- Average Donation Size (USD 65–80)
This range reflects the sweet spot for global contributions. It shows that while donors may not give very large sums individually, the collective power of many small donations sustains campaigns. In fact, campaigns often rely on hundreds of micro‑donations rather than a few large backers. - Repeat Donor Rate (28%)
Nearly one‑third of donors return to support another medical campaign. This indicates strong empathy and trust in crowdfunding platforms. Repeat donors often develop loyalty to specific causes (e.g., cancer care, child health) or platforms, creating a stable donor base that sustains long‑term growth. - Impact of Storytelling (2.3x more funds)
Campaigns that include personal narratives, patient photos, or videos raise significantly more. Storytelling humanizes the need, making abstract medical costs relatable. Donors are more likely to contribute when they see the face of the patient and understand their journey, rather than just reading about expenses.
Campaign Success Rates
- Cancer Campaigns (~45% success)
Cancer treatment costs are high, and the disease resonates emotionally with donors who may have personal or family experiences. This combination of urgency and relatability makes cancer campaigns the most successful segment. - Emergency Trauma Campaigns (~38% success)
These campaigns often involve accidents or sudden medical crises. Their urgency drives quick donor action, but success rates are slightly lower than cancer campaigns because costs can be unpredictable and fundraising windows are short. - Chronic Illness Campaigns (~30% success)
Campaigns for long‑term conditions like diabetes or kidney disease face challenges. Donors may perceive them as less urgent, and repeated requests for ongoing treatment can lead to donor fatigue. - Early Momentum (20% target in first week → 70% success)
The first week is critical. Campaigns that quickly gain traction signal credibility and urgency, encouraging more donors to join. Social media amplification and strong initial networks often determine whether a campaign crosses this threshold.
Medical Crowdfunding Market Insights, By Type of Crowdfunding - Philanthropy and Generosity Drive Donation-Based Crowdfunding’s Dominance
In terms of type of crowdfunding, donation-based crowdfunding segment is estimated to contribute the highest market share of 42.6% in 2025, owing to inherent charitable motives of donors. Donation-based platforms allow people to contribute whatever they can afford without expecting anything in return. This appeals widely to human empathy and altruism. Many donors see it as a direct and impactful way of helping those in need without administrative or transaction costs eating away funds.
For instance, in November 2025, the Delhi High Court has stepped in to bring back the Centre's crowdfunding site for rare diseases after few sponsors signed up. The platform, which was set up to collect donations for expensive treatments, did not receive much of support. The court's decision is meant to make sure that patients with rare conditions can still get financial help through donation-based medical crowdfunding programs.
Medical Crowdfunding Market Insights, By Application - Leveraging Personal Experience Drives Medical Expenses Segment
In terms of application, medical expenses segment is estimated to contribute the highest market share of 32.6% in 2025, as people can easily relate to the needs on personal level. They understand the tremendous costs involved and distress of dealing with the system alone. Crowdfunding makes it possible for individuals to reach out to their own network of family, friends and community for help.
Does empathy drive donations for cancer treatment in medical crowdfunding market?
In terms of indication, cancer segment is estimated to contribute the highest market share of 39.6% in 2025, as it affects many lives directly or indirectly. People are aware of the unpredictable and widespread suffering caused by various forms of this disease. Donors feel compelled to help those in crisis access every possible remedy even if costs are prohibitive.
For instance, in January 2025, Childhood Cancer International started the giving2children crowdfunding platform to help kids all over the world who are fighting cancer. The program pays for treatments, equipment, food, and mental health care in countries like Kenya, Mexico, India, and Indonesia. It wants to close the gaps in survival between developed and developing nations through medical crowdfunding based on donations.
Medical Crowdfunding Market Insights, By End User - Patients Leads as Urgent Personal Needs Drive Maximum Donor Support
In terms of end user, the patients segment is expected to lead with largest share of the market in 2025. Their campaigns get the most support due to their ability to meet people's urgent needs, make them feel like they can relate to others, and connect people directly in their communities. Donors prefer giving to people since it has an immediate effect, as opposed to giving to institutions, nonprofits, or research-focused projects.
For instance, in April 2025, The Carepal Group's 2024 State of Cancer Fundraising Report demonstrates that crowdfunding and lending are critical for cancer patients all over India. Families are relying progressively more on donation-based platforms to get care as treatment costs go up. The report reveals that people are becoming more and more dependent on community-based financial help to pay for urgent medical needs.
Regional Insights

To learn more about this report, Download Free Sample
North America Medical Crowdfunding Market Analysis & Trends
North America dominates the medical crowdfunding market with an estimated market share of 37.8% in 2025, due to factors such as high penetration of internet and smartphones, ease of online donations, and reliance on crowdfunding platforms for medical funding. The region is also home to some of the leading medical crowdfunding platforms like GiveForward & MedGift in the U.S. that have established a strong presence over the years.
For instance, in November 2025, Siren Biotechnology, a company based in the U.S., started a crowdfunding campaign on Wefunder to help with drug development. The project raised $4.2 million and got more than 1,600 investors through SEC Regulation Crowdfunding. The funding will go toward new treatments, which shows that considerable biotech depends on public investment to move medical research forward.
Asia Pacific Medical Crowdfunding Market Analysis & Trends
Asia Pacific region exhibits the fastest growth due to large underinsured population faced with rising medical costs. Countries like China and India have shown a notable increase in campaign success rates as awareness about crowdfunding as an alternate source of funding spreads.
For instance, in September 2023, in Tiruchirapalli, India, a crowdfunding site is helping families pay for medical emergencies. It helps pay for hospital bills and treatments by allowing people to raise money through donations. The project indicates that smaller cities are becoming more dependent on medical crowdfunding because traditional forms of financial help are often inaccessible or limited.
Medical Crowdfunding Market Outlook for Key Countries
Does regulatory support boost U.S. medical crowdfunding?
The U.S. medical crowdfunding market growth is driven by enhanced regulatory support, with recent initiatives from the U.S. Federal Government for improving the legal framework for medical fundraising platforms. For instance, in February 2025, GoFundMe announced it had raised USD 30 billion since 2010, with 150 million users, as younger generations increasingly prefer crowdfunding over traditional charity donations.
Is rising investment boosting U.K. clinical trials and crowdfunding?
The U.K. has witnessed rapid growth in online medical crowdfunding due to increased fundings. In August 2024, The U.K. government has secured up to USD 507 million in investment to boost clinical trials and accelerate patient access to innovative treatments. In August 28, 2024, the Association of the British Pharmaceutical Industry announced that the funding will be used to create 18 new clinical trial hubs across the U.K., enhancing research infrastructure and improving medicines manufacturing.
Japan- New campaign launches for Patient-Centered Improvements
Japan's medical crowdfunding market growth is driven by new crowdfunding campaign launches. For instance, in September 2024, Toyama University Hospital launched a crowdfunding campaign to decorate its surgery corridor with cheerful murals to ease patient anxiety before surgery. The crowdfunding initiative was seen as the only viable option to enhance the patient experience.
Market Concentration and Competitive Landscape

To learn more about this report, Download Free Sample
Medical Crowdfunding Industry News
- In October 2025, Tympany Medical, which is based in Galway, has started a crowdfunding campaign to change the way surgeries are done with cutting-edge endoscopic technology. The medtech company wants to raise money to grow and improve its new products, which are less invasive and help patients more. This shows how crowdfunding is becoming more important in the development of medical devices.
- In October 2024, as per American Cancer Society (ACS) analysis, over one-third of U.S. medical fundraising stories on GoFundMe highlight financial hardships and health-related social needs (HRSNs). These included housing and food insecurities, income loss, and transportation barriers. The findings are published in journal of the American Medical Association (JAMA) Oncology.
- In October 2024, GoFundMe and Meta, an online crowdfunding platform, announced a new collaboration to enhance nonprofit fundraising through social media. Nonprofits using GoFundMe’s software, Classy, can now access improved sharing features on Instagram, with similar functions coming soon to Facebook. This integration aims to make it easier for donors and nonprofits to share causes and encourage giving. Research from GoFundMe reveals that half of Gen Z shares fundraisers weekly, and social media has inspired many to donate. With over US$ 8 billion raised for nonprofits on Instagram and Facebook, this integration offers nonprofits a powerful tool to reach a global audience.
- In October 2024, GoFundMe raised over USD 110 million for relief efforts following Hurricanes Helene and Milton, which devastated communities across the U.S. Southeast in September and October 2024. More than 550,000 donors from over 130 countries contributed to the fundraisers. Nonprofits, including World Central Kitchen and The Salvation Army, raised more than USD 36 million through GoFundMe's software, Classy, to support emergency relief, food, and water needs for affected communities.
Key Takeaways from Analyst
- The medical crowdfunding market is becoming an important way to get funding for healthcare around the world since medical costs are going up and insurance coverage is not always fair. Industry data indicates that every year, millions of medical crowdfunding campaigns are started on major platforms, raising billions of dollars in donations. According to leading platforms, medical causes make up the largest group of all campaigns by volume, showing that there is still a strong demand for patient-led fundraising solutions.
- Adopting technology is a key part of growing the market. More than half of donations come from mobile devices, and adding social media to a campaign makes it much easier to see and raise funds. Acute care, oncology, and emergency procedures have the highest campaign success rates because the urgency of the treatment and the emotional involvement of the donors affect their participation. The average campaign goals and contributions have gone up steadily, which illustrates that they are in line with the cost of treatment in the real world.
- North America has a lot of platform activity because healthcare costs are high and the digital infrastructure is advanced. Asia Pacific is growing quickly as more people are getting online and there are an increasing number of people who possess no health insurance. Europe, on the other hand, shows steady use, mostly for medical expenses that are neither covered or are extra.
- Even though things are getting better, there are still problems. More campaigns are competing for donors' attention, which is causing signs of donor fatigue. Trust, openness, and making sure that funds are used properly continues to be very important issues. Innovation at the platform level, better ways to hold people accountable, and making fundraising tools available to everyone will all prove important for the long-term health of the market.
Market Report Scope
Medical Crowdfunding Market Report Coverage
| Report Coverage | Details | ||
|---|---|---|---|
| Base Year: | 2024 | Market Size in 2025: | USD 6.92 Bn |
| Historical Data for: | 2020 To 2024 | Forecast Period: | 2025 To 2032 |
| Forecast Period 2025 to 2032 CAGR: | 13.4% | 2032 Value Projection: | USD 16.69 Bn |
| Geographies covered: |
|
||
| Segments covered: |
|
||
| Companies covered: |
GoFundMe, Impact Guru, Kickstarter, Indiegogo, Fundly, YouCaring, GiveForward, FundRazr, Ketto, Milaap, Classy, Crowdfunder, Crowdcube, MedGift, and Plumfund |
||
| Growth Drivers: |
|
||
| Restraints & Challenges: |
|
||
Uncover macros and micros vetted on 75+ parameters: Get instant access to report
Market Dynamics
Medical Crowdfunding Market Driver
Can increasing healthcare cost require financial assistance?
Modern healthcare system has witnessed increase in the cost of medical procedures, treatments, and general healthcare expenses over the past few decades. For instance, according to Press Information Bureau, in October 2024, India's government health expenditure (GHE) increased from 1.13% of GDP in 2014-15 to 1.84% in 2021-22, reducing out-of-pocket expenses from 62.6% to 39.4%. This growth in healthcare spending, supported by initiatives like the National Health Mission, has improved accessibility and eased financial burdens on citizens. Rising social security spending on health supports the country’s move toward Universal Health Coverage (UHC).
Medical Crowdfunding Market Opportunity
How will digital platforms facilitate an easier access to crowdfunding?
Major opportunities in the global medical crowdfunding market includes expansion of digital platforms that facilitate access to crowdfunding. With growing penetration of internet and smartphones, there is a continual surge in the number of people accessing crowdfunding campaigns online. Several new platforms are entering the market with user-friendly interfaces and payment options catering to varied customer segments. This enables patients from remote locations to create fundraising campaigns with just a few clicks and receive donations from a global donor network.
Key Stakeholders of Market
What growth in global medical crowdfunding market mean for different stakeholders?
Global medical crowdfunding market has multiple players with varied designations and offers multiple opportunities based on their scope of operations.
|
Key Medical Devices Stakeholder |
Opportunities Due to Medical Crowdfunding Industry Growth |
|
Retail Pharmacies |
Offering medical devices for home use, such as blood glucose monitors and digital thermometers, expanding product offerings and customer care services. |
|
Medical Device Manufacturers |
Expansion of product lines to include innovative devices such as wearables, smart implants, and AI-driven diagnostic tools. |
|
Healthcare Providers |
Opportunities to adopt and integrate cutting-edge medical devices into patient care, improving outcomes and expanding service offerings. |
|
Biotech Firms |
Collaborating on the development of combination products, such as drug-device combinations, offering new treatment options and expanding markets. |
|
Regulatory Affairs Specialists |
Growing demand for expertise in navigating the complex regulatory landscape for medical device approvals, ensuring compliance with global standards. |
|
Supply Chain and Logistics Providers |
Managing the distribution of sensitive and high-value medical devices, including ensuring compliance with medical regulations and standards. |
|
Medical Device Consultants |
Providing strategic guidance on product development, regulatory compliance, and market entry for medical device companies. |
|
Healthcare Training Institutions |
Expanding training programs to include the use of advanced medical devices, preparing healthcare professionals for the latest technological advancements. |
Uncover macros and micros vetted on 75+ parameters: Get instant access to report
Market Segmentation
- Type of Crowdfunding Insights (Revenue, USD Bn, 2025 - 2032)
-
- Donation-Based Crowdfunding
- Reward-Based Crowdfunding
- Equity-Based Crowdfunding
- Debt-Based Crowdfunding
- Application Insights (Revenue, USD Bn, 2025 - 2032)
- Medical Expenses
- Research Funding
- Health Initiatives
- Medical Equipment Purchase
- Indication Insights (Revenue, USD Bn, 2025 - 2032)
- Cancer
- Neurological Disorders
- Cardiovascular Diseases
- Trauma
- Others
- End User Insights (Revenue, USD Bn, 2025 - 2032)
- Patients
- Non-Profit Organizations
- Healthcare Institutions
- Research Institutions
- Others (Healthcare professionals)
- Regional Insights (Revenue, USD Bn, 2025 - 2032)
- North America
- U.S.
- Canada
- Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Europe
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- South Africa
- North Africa
- Central Africa
- North America
- Key Players Insights
- GoFundMe
- Impact Guru
- Kickstarter
- Indiegogo
- Fundly
- YouCaring
- GiveForward
- FundRazr
- Ketto
- Milaap
- Classy
- Crowdfunder
- Crowdcube
- MedGift
- Plumfund
Sources
Primary Research Interviews
- Medical Crowdfunding Platform Executives
- Healthcare Fintech Solution Providers
- Hospital Administrators & Revenue Cycle Managers
- Health Insurance & Claims Processing Experts
- Nonprofit & NGO Fundraising Professionals
- Digital Payment Gateway Providers
- Legal & Compliance Consultants (Healthcare & Fintech)
- Others
Databases
- Bloomberg Terminal
- Thomson Reuters Eikon
- PitchBook
- Crunchbase
- CB Insights
- S&P Global Market Intelligence
- Statista
- Others
Magazines
- Healthcare Finance News
- Modern Healthcare
- Wired (Healthcare & Fintech Sections)
- Forbes Healthcare
- MIT Technology Review
- Business Today
- Others
Journals
- Journal of Medical Internet Research (JMIR)
- Health Policy and Technology
- International Journal of Healthcare Management
- Journal of Health Economics
- Social Science & Medicine
- Others
Newspapers
- Financial Times
- The Wall Street Journal
- The New York Times
- The Guardian
- Reuters
- Bloomberg News
- Others
Associations
- Healthcare Financial Management Association (HFMA)
- National Health Council (NHC)
- Global Crowdfunding Alliance
- Digital Health Society
- International Society for Telemedicine & eHealth (ISfTeH)
- Others
Public Domain Sources
- World Health Organization (WHO)
- World Bank Open Data
- U.S. Centers for Medicare & Medicaid Services (CMS)
- OECD Health Statistics
- National Institutes of Health (NIH)
- Government Health Ministry Portals
- Others
Proprietary Elements
- CMI Data Analytics Tool
- Proprietary CMI Existing Repository of Information for the Last 8 Years
Share
Share
About Author
Manisha Vibhute is a consultant with over 5 years of experience in market research and consulting. With a strong understanding of market dynamics, Manisha assists clients in developing effective market access strategies. She helps medical device companies navigate pricing, reimbursement, and regulatory pathways to ensure successful product launches.
Missing comfort of reading report in your local language? Find your preferred language :
Transform your Strategy with Exclusive Trending Reports :
Frequently Asked Questions
EXISTING CLIENTELE
Joining thousands of companies around the world committed to making the Excellent Business Solutions.
View All Our Clients
