Consumer Goods

Enquiry IconContact Us

Consumer goods (CG) industry provides a wide range of daily usable products that are manufactured according to individual usage and as per end user requirements. Consumer goods industry is a flourishing and intensifying industry due to its fast processing and quick customer services. Consumer goods mainly consist of food products and beverages, healthcare products, cosmetics products, household cleaning products, variety of home appliances, electrical & electronic goods and so on. On the basis of product durability, consumer goods are divided into two categories; durable consumer goods and non-durable consumer goods. Durable consumer goods consist of long lasting products whereas non-durable consumer goods mainly include single usable products. Non-durable consumer goods are referred as fast moving consumer goods (FMCG) or consumer packaged goods (CPG). Demand for non-durable consumer goods is more than durable consumer goods due to their less shelf life. Durable consumer goods have high life span of one to three years which leads to comparatively lesser investment by end users. Durable consumer goods are further sub divided into white consumer goods (air conditioners, refrigerators, and washing machines), brown consumer goods (mixers, grinders, iron, and fans) and electronics consumer goods (TVs, PCs, cameras, and mobile phones).

Opportunities to be a part of global consumer goods industry

Over the last 25 years, the consumer goods industry has demonstrated high growth in comparison with other goods industries. Continuously increasing demand of consumer goods across the world is drawing attention of manufacturers, retailers, management authorities to invest in this industry. Rapid urbanization, coupled with changing lifestyle is driving demand for consumer goods from end user industries. These industries hold a high share in social as well as economic growth of the country as they create bulk employment opportunities. The consumer goods industry depends on technology by other industries to sustain its products in the market. Latest technology such as Internet of Things (IOT) is helping the consumer goods industry towards better use of data to benefit retailers and customers. Increasing health awareness is driving demand for personal healthcare products. Demand for private labeled consumer goods is attracting global manufacturers and retailers to invest more. Proliferation of social networking services is allowing manufacturers of consumer goods to advertise their products and expand their consumer base. Changing government regulations such as the government of India's relaxation of license rules and approval of 51% foreign direct investment (FDI) in multi-brand and 100% in single-brand retail are driving the growth of the consumer goods industry. Significant trade of consumer goods across the globe is also favoring the growth of this industry.

Changing lifestyle of consumers is also contributing to the growth of the consumer goods market. In 2016, North America dominated the global consumer goods market and the trend is expected to continue due to increasing health awareness in the region. The FMCG industry contributes 6% of the U.S GDP. The increasing population along with specific brand demand has made Asia Pacific the second largest market in the global consumer goods market. According to India Brand Equity Foundation, the revenue share of the FMCG industry in India has increased by 11% over the last decade. Urban markets account for the major share (65%) of the total revenue generated by the consumer durables industry in India. In 2015, revenue generated by the consumer durables industry in India was US$ 9.7 billion, which further increased to US$ 12.5 billion in 2016. There is a lot of scope for growth from rural markets with consumption expected to grow over the forecast period. Latin America is expected to exhibit significant growth in the next 10 years due to influence of the western culture and rising demands for consumer goods in the region.

Key challenges in front ofglobal consumer goods Industry

To compete in global market, consumer goods industries should be aware of all operational, marketing challenges such as,

  • Product differentiation refers to the ability of a seller to show how their product or service id different from other competitors. This is one of the major challenges faced by players operating in the consumer goods industry.
  • Adherence to various government regulations across different regions.
  • Changing consumer habits
  • Falling prices due to rise in competition is a major worrying factor for manufacturers. Companies are struggling to maintain product quality in accordance with the rising manufacturing cost.
  • Relaxation of import regulations is creating tough competition between local industries and leading brand industries.

Key global summits for consumer goods industry 

Global summits are helpful for new industries to gain knowledge because issues such as product analysis techniques, opportunities for profitable growth in the global market, retail regulations, recent trend and challenges in industries and many more are discussed by CG industry experts. For instance,

  • Retail and Consumer Goods Analytics summit 2017, Chicago.
  • 14th Annual Consumer Goods sales and marketing summit 2017, New York.
  • 61st Global summit for CGF 2017, Berlin, Germany.
  • The CGF sustainable Retail summit 2017, Montreal.
  • The Future Leader Congress – 2017, Stockholm.

Key players in global consumer goods industry

Some of the leading players operating in the global consumer goods market are Nestle SA, The Procter & Gamble Company, Unilever PLC, PepsiCo Inc., The Coca Cola Company, Imperial Tobacco Group, Anheuser Bush InBev SA, JBS SA, Mondelez International Inc., Tyson Food Inc., LL’Oréal SA, Phillip Morris International, 3M Company, Danone, Heineken N.V., Nike Inc., British American Tobacco PLC, SABMiller PLC, Henkel AG & Co. Kirin Holding Company ltd, Kimberley-Clark Corporation, Adidas AG, Whirlpool Corporation, Archer Daniels Midland Company.

The two mega mergers in the global consumer goods industry:

  • ABInbev-SABMiller and Kraft Heinz - accounted for US$ 175 billion
  • Brazil’s JBS expanded its operations to Europe with the acquisition of Moypark and Heineken, and purchasing four mid-sized businesses in emerging markets.

View More

Consumer Goods Published Insights

Coherent Market Insights

Asia Pacific Chocolate Market, By Product Type (Boxed Chocolates, Countline Chocolates, Straightline Chocolates, Molded Bars, Novelties, Other Chocolates), and By Countries (China, India, New Zealand, Japan, Australia, South Korea, Malaysia, Singapore, Rest of Asia Pacific) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

Published Date : Jul 2020

Chocolate is prepared with roasted and ground cacao seeds that made in the form of paste, block, and liquid. Chocolate can be used as a flavoring agent in various food applications. It has numerous health ben... View more

Coherent Market Insights

Moist Snuff Market, by Product Type (Mint Flavor, Fruit Flavor, and Others (Apple, Pineapple, and Peach), by Distribution Channel (Online Channel and Offline Channel), and by Region (North America, South America, Europe, Asia Pacific, Middle East, and Africa) - Size, Share, Outlook, and Opportunity Analysis, 2022-2028

Published Date : Dec 2022

Moist snuff is a type of smokeless tobacco that can be consumed orally, offered in different forms such as portion snuff and loose snuff. Moist snuff contains carcinogenic substances and the addictive substance nicotine like other tobacco products. Moist snuff is a le... View more

Coherent Market Insights

Membrane Bioreactor (MBR) Systems Market, By Product Type (Hollow Fiber, Flat Sheet, Multi Tubular), By Application (Municipal Wastewater Treatment, Industrial Wastewater Treatment), By Configuration (Submerged, Side Stream), and By Region (North America, Europe, Asia Pacific, Latin America, Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

Published Date : Jul 2020

Membrane bioreactor is one of the high-efficient wastewater treatment technology as it uses a microbial process. It separates the effluent from wastewater via filtration membrane. Moreover, membrane bioreactor is a high-speed process and also offer better en... View more

Coherent Market Insights

Coated Fabric Market, By Material Type (Rubber Coated, Polymer Coated, and Other Material Type), By Application (Commercial Tents, Furniture, Industrial, Protective Clothing, Transportation, and Others) By Region (North America, Latin America, Europe, APAC, Middle East & Africa)- Size, Share, Outlook, and Opportunity Analysis, 2022 - 2030

Published Date : Oct 2022

Coated fabrics are coated or treated with various products such as lacquer, varnishes, rubber, and thermoplastic coatings. They are manufactured from pile and smooth fabric. They find applications across the transportation, protective clothing, roofing, furniture, and... View more

Coherent Market Insights

GCC Ecotourism Market, By Category (Nature, Wildlife, Generic), By Contribution (Ecotourism receipts, Hotel stay, Shopping and Leisure, Food and dining, Airline expenditure, Others), and By Region (Bahrain, Kuwait, Qatar, Saudi Arabia, Oman, UAE) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

Published Date : Oct 2021

Definition of Market/Industry: Ecotourism refers to the holidaying in a natural environment without damaging the environment or disturbing habitats. It is a part of environmental conservation and understandi... View more

Coherent Market Insights

Hearth Market, By Fuel Type (Wood, Gas, Electric), By Style (Traditional, Contemporary), By Fireplace Type (Single-sided, Multisided), By Vent Type (Direct Vent, B Vent, Vent-Free), and By Region (North America, Latin America, Europe, Asia-pacific, Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

Published Date : Jul 2020

The hearth is a brick-lined fireplace that is used for heating purposes. It is used for managing the room temperature during winters as well as for cooking purpose. The hearth is made up of different materials brick and stones. It is used to improve the interiors... View more

Coherent Market Insights

Industrial Protective Footwear Market, By Type (Leather footwear, Waterproof footwear, Rubber footwear, Plastic footwear), By Application (Construction, Manufacturing, Mining, Oil & Gas, Chemicals, Food, Pharmaceuticals, Transportation), and By Region (North America, Europe, Asia Pacific, Latin America, Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

Published Date : Jul 2020

Industrial protective footwear is a form of protective footwear that is intended to wear at the workplace in order to safeguard feet against foot injuries. This safety footwear reduce the impact of hazards by acting as a protective barrier between the indivi... View more

Coherent Market Insights

Car Rental Market, By Category (Intercity/Local Usage, On-Airport, Intra-City/Outstation, Others), By Car Type (Luxury Cars, Executive Cars, Economy Cars, SUV's, MUV's), and By Region (North America, Europe, Asia Pacific, Rest of the World) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

Published Date : Jun 2020

Car rental service is a hire car agency that enables the customer to rents automobiles at affordable rates. This agency is usually located near airports and busy city areas. Car rental services are mainly opted by people who require a vehicle for the temporary and who... View more

Coherent Market Insights

GCC Air Purifier Market, By End-User (Commercial, Residential), By Technology (High-Efficiency Particulate Air (HEPA), Electrostatic Precipitator, Ion & Ozone Generators, Activated Carbon, Other Technologies), and By Region (UAE, KS,A Rest of GCC ) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

Published Date : May 2020

An air purifier is a type of air cleaner’s devices that are used to eliminate the contaminants from the air in the close room and also enhance the quality of the air. Air purifier comprises of filter, a fan that circulates and sucks that air, and multiple f... View more

Coherent Market Insights

MENA POU Water Purifier Market, By Technology (Reverse Osmosis, Ultra Violet, Media), and By Region (Saudi Arabia, UAE, Turkey, Israel, Egypt, Algeria, Others) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

Published Date : May 2020

POU water purifiers are referred to as point-of-use water purifiers that are widely used to clean and purify kitchen tap water and bathing water. This system removes contamination effectively and cleans the water for drinking purposes. They are user-friendly, low main... View more

Coherent Market Insights

N95 Grade Medical Protective Masks Market, By Type (Mask with Exhalation Valve, Mask without Exhalation Valve), By Application (Individual, Industrial, Hospital & Clinic), By Distribution Channel (Hospitals/Clinics, Drug Stores, Online Stores), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

Published Date : May 2020

N95 grade medical protective masks are air purifying personal protective devices, which are designed for reducing the users’ inhalation exposure to certain airborne particles. These respirators are tested and certified by the National Institute for Occupational ... View more

Coherent Market Insights

U.S. Costume jewelry Market, By Product Type (Bracelets and Bangles, Earrings and Finger Rings, Necklaces and Pendants, Anklets and Toe Rings, Brooch, Others), By Distribution Channel (Mono-brand Stores, Multi-brand Boutiques, Online Retailing, Others), By Price Range (Low US$ 50-150, Medium US$ 150-220, High US$ 220 and above) - Size, Share, Outlook, and Opportunity Analysis, 2019 - 2027

Published Date : Apr 2020

Costume jewelry is also referred to as imitation jewelry and fashion jewelry and is primarily worn as a fashion statement. It is mainly produced with inexpensive materials such as metals, glass, beads, ivory, plastic, synthetic stones, and semi-precious stones.&n... View more

Subscribe Newsletter

Kindly subscribe for our latest news & articles.