Pharmaceutical

The global pharmaceutical industry is undergoing a consolidation phase in order to combat price pressure, competition and patent cliffs. Innovation is of vital importance for steady growth of pharmaceutical companies. Pharmaceutical companies have been mainly dependent on a few blockbuster molecules. However,with rapid decline in research and development (R&D) productivity and non-conducive regulatory environment, companies need to find different avenues of growth. The patent expiry of blockbuster drugs is expected to pave way for generics. Due to difference in genetic composition of varied individuals, innovation is becoming more complex.This is influencing players offering complementary products and services to collaborate for new product development.

There are four major factors that are impacting the value creation in pharmaceutical industry:

  • Market
    • Stress from patent expiries, niche marketing, and patient-centricity is challenging the growth plans of pharmaceutical companies. Moreover, in emerging markets, companies face strong competition from local players,who sell product at a much lower cost. To counter the same global companies need to significantly reduce their profit margins.
  • Technology
    • Rapid integration of healthcare and information technology is posing threat for current blockbuster drugs
    • Products based on new technologies offer superior properties and are more efficient as compared to existing products in the market
  • Regulation
    • There is constant price pressure from governments to meet demands of growing number of patients
    • Emerging markets have regulatory uncertainty, where decisions are made to protect the interests of the general population
    • Moreover, governments, especially in emerging economies are encouraging pharmaceutical companies to focus on preventive measures for diseases, which involves major investments
  • Innovation
    • Need for innovative products or therapies is rising constantly due to rising pressure of patent-cliff coupled with reducing profit margins
    • Identification of new bacterial and viral strains is driving the need for novel drugs

Demand for personalized medicines is increasing in order to ensure effective treatment of various diseases

Investments in R&D for oncology and NCDs are increasing globally in order to provide cost-effective solutions available to ailing patients.

Market Challenges

The industry is facing certain challenges such as patent cliff, cost pressure and regulatory uncertainties across the globe. This is hindering market growth to a certain extent. Moreover, regulatory authorities are becoming more stringent with the drug approval process. However, with respect to drugs for rare diseases, the FDA has offered a fast-track approval process. Moreover, demand for cost-effective treatment for chronic and non-communicable diseases such as diabetes, hypertension, thyroid disorder, obesity, and cancer is increasing. However, there is a dearth of strong products in the pipeline that offer better treatment option with fewer side effects. The fear of side effects and long-term treatment costs is encouraging patients to shift to alternative therapies.

Combating Challenges

Market players need to combat these challenges and keep their pace with the industry to sustain their market share. Mergers, acquisitions, and divestitures of products, companies or business division is a rapidly emerging trend in the market to combat prevalent challenges in the market.Companies are more focused in terms of therapy areas and hence, are divesting less focused therapy businesses. A good example is the swap deal between GSK and Novartis in 2015.

Moreover, pharmaceutical companies are investing in consumer health products,with increasing consumer’s health awareness and emerging trend of self-medication. These trends are encouraging pharmaceutical companies to enter the OTC market and leverage their brand equity among the doctors, chemists and consumers. Companies such as GlaxoSmithKline, Cipla, Pfizer, Merck, Sun Pharma, and Abbott have a focused division or subsidiary for consumer healthcare products and markets.

Moreover, to combat increasing cost pressure, companies are evolving their distribution channel. Establishing facilities or presence through collaboration in regional markets has helped companies meet local demand with reduced costs and delivery time. Emergence of e-pharmacy has resulted in creation of a separate team in the organization to service consumers ordering medicines online. Moreover, companies are connecting with consumers through social media, which helps improve brand visibility. The distribution channel has thus evolved significantly from the decade old channel consisting of only wholesalers and physical retail shops.

Patient-centricity

Patients are increasingly becoming well informed and organized, sometimes demanding for a particular product from prescribers. Therefore, companies need to be more patient-centric in their approach and provide quality care to consumers. Pharmaceutical companies are focusing on established direct to consumer distribution channels and establishing a more strong relationship with them. Moreover, companies are creating a good purchase experience for consumers through different offerings such as post-purchase medical services, engaging the patient through social media and events, and providing regular product alerts and refilling services.

Growth in Emerging Economies

The pharmaceutical industry is rapidly expanding in emerging economies such as Asia Pacific, Africa, and Latin America. These regions possess immense potential for growth of pharmaceutical companies, owing to inadequate access to medicines, growing population and increasing incidence of non-communicable diseases (NCDs). Besides, demand for contract research and manufacturing is also high in these regions. China and India are the largest emerging markets for CRO and CMO. Companies are highly dependent on China for API supply owing to low purchase cost. Overdependence on a single country can pose a challenge for the pharmaceuticals sector in the near future. Therefore, other emerging countries such as India, Brazil and South Africa are encouraging investments in their country. Besides, global companies are establishing their facilities in Asia Pacific, Middle East and Latin America regions to enable close monitoring and servicing of lucrative regional markets.

Conclusion

Pharmaceutical companies need to focus on an integrated, patient-centric, value-driven approach along with technology integration and strategic partnerships in order to capitalize on lucrative growth opportunities in the market. Major global players in the market include Pfizer Inc., Merck & Co., Inc., Bayer AG, GlaxoSmithKline plc., Sanofi, F. Hoffmann-La Roche AG, AstraZeneca plc. and Novartis AG.

There is a paradigm shift in process in the global pharmaceutical industry from product to a ‘Prodice’ (Product and Service) model, to offer affordable, accessible and quality care to patients.

Coherent Market Insights
Global Gunshot Injuries Treatment Market, By Product (XStat, Airwrap, Floseal), and Geography - Insights, Size, Share, Opportunity Analysis, and Industry Forecast till 2025

Published Date : Sep 2017

Gunshot Injuries Treatment Market: Life Saviors at the Battlefield Gunshot injury, also referred to as ballistic trauma, is a form of physical trauma caused when a bullet, knife or any sharp projectile is sho

Coherent Market Insights
Global Epistaxis Market, By Product Type (Vasoconstrictors, Anesthetics, Antibiotic Ointments, Cauterizing Agents), and Geography - Insights, Size, Share, Opportunity Analysis, and Industry Forecast till 2025

Published Date : Sep 2017

Epistaxis - A Common Clinical Condition Epistaxis, also known as nosebleed, occurs due to rupturing of a small blood vessel in the lining of nose, as the interior of the nose is highly delicate and sensitive

Coherent Market Insights
Global Wilson’s Disease Treatment Market, By Treatment (Medications, others), Distribution Channel (Government, Hospitals, Medical Practitioners), and Geography - Insights, Size, Share, Opportunity Analysis, and Industry Forecast till 2025

Published Date : Sep 2017

Wilson's Disease Treatment Market Wilson’s disease is a genetic disorder caused by the loss of function of the ATP7B copper-binding protein that leads to impaired copper transport and excretion, which r

Coherent Market Insights
U.S. Contraceptives Drugs And Devices Market, By Product Type (Contraceptive Drugs, Contraceptive Devices (Male Contraceptive Devices, Female Contraceptive Devices)) - Insights, Opportunity Analysis, and Industry Forecast till 2024

Published Date : May 2017

Contraceptive Drugs and Devices – Choice to Conceive, Not Concede As per stats released by Guttmacher Institute, there were around 61 million women in the U.S. in the childbearing age group (15-44 years

Coherent Market Insights
Global Erectile Dysfunction Market, By Product (Viagra (Sildenafil citrate), Cialis (Tadalafil), Stendra/Spedra, Levitra/Staxyn, Zydena (Udenafil), Vitaros (Alprostadil Cream)), and Geography - Insights, Opportunity Analysis, and Industry Forecast till 2024

Published Date : Apr 2017

Erectile Dysfunction: A Prominent Age Related Disorder Erectile dysfunction is known as the medical condition of penis, a recurrent inability of a man to reach and/or to maintain a penile erection sufficient

Coherent Market Insights
Global Tuberculosis Drugs Market, By Therapy Type (First Line Drugs Therapy, Second Line Drugs Therapy, Combination Drugs Therapy), and Geography - Insights, Opportunity Analysis, and Industry Forecast till 2024

Published Date : Mar 2017

Tuberculosis Drugs: Hopes Pinned on Renewed Government Investments in Emerging Economies Tuberculosis is a chronic condition that is often undermined, though it can be fatal if left unchecked. Thankfully, ext

Coherent Market Insights
Global Prefilled Syringes Market, By Drug Type (Biologics, Vaccines, Insulin), Material (Glass, Plastic & Polymer), and Geography - Insights, Size, Share, Opportunity Analysis, and Industry Forecast till 2025

Published Date : Aug 2017

Prefilled Syringes- Insights into Novel Drug Delivery System The prefilled syringes are one of the fastest growing choices for the unit dose delivery and has emerged as one of the most convenient way of drug

Coherent Market Insights
Global Precision Medicine Market, By Technology (Bioinformatics, Gene Sequencing, Drug Discovery, Precision Molecular, Diagnostics, Big Data Analytics), Application (Oncology, CNS, Hematology, Respiratory, Immunology), and Geography - Insights, Size, Share, Opportunity Analysis, & Industry Forecast till 2025

Published Date : Sep 2017

Precision Medicine Market – Not one-size fits all Precision medicine is an emerging field, which tailors the treatment according to the individual’s genetic makeup, lifestyle, and environment. Th

Coherent Market Insights
Global Opioids Agonist Drugs Market, By Product Type (Codeine, Fentanyl, Meperidine, Methadone, Morphine, Hydrocodone), Therapeutic Application (Pain Management, Cough Treatment, Diarrhea Treatment), and Geography - Trends, Analysis and Forecast till 2024

Published Date : Mar 2017

Legalizing Cannabis to Impact Opioids Agonist Drugs Market Growth Opioids are generally prescribed for treating pain. The opioid drug class includes morphine, hydrocodone, oxycodone, heroin, codeine, morphine

Coherent Market Insights
Global Smoking Cessation and Nicotine De-addiction Products Market, By Product Type (Nicotine Replacement Therapy, Drugs, E-Cigarettes), Distribution Channel (Hospital Pharmacies, Online Channel, Retail Pharmacies), Geography - Trends, Analysis, and Forecast till 2024

Published Date : Mar 2017

Are E-cigarettes the E-asy Way Out of Smoking? Cigarette packs have been mandatorily carrying a warning stating ‘Smoking is injurious to Health’, while some countries have resorted to even more gr

Coherent Market Insights
Global Veterinary Vaccines Market, By Technology Type (Inactivated Vaccines, Toxoid Vaccines, Live Attenuated Vaccines, Subunit and DNA Vaccines, Conjugated Vaccines), Animal Type (Companion Animal, Livestock Animal), and Geography - Trends, Analysis, and Forecast till 2024

Published Date : Feb 2017

Veterinary/Animal Vaccines – Ensure good health of human’s best friends Veterinary vaccination enhances the health of animals, thus improving their life expectancies. Most common veterinary vaccin

Coherent Market Insights
Global Amyotrophic Lateral Sclerosis (ALS) Treatment Market, By Drug Type (Riluzole and Edaravone (Radicava)), By Distribution Channel (Hospital Pharmacies, and Retail & Online Pharmacies), and by Geography - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017-2025

To Be Published : Mar 2018

Amyotrophic lateral sclerosis (ALS), also known as Lou Gehrig's disease and motor neuron disease (MND), is a neurodegenerative disease, affecting nerve cells in the brain and spinal cord that controls voluntary muscles. The disease is progressive in nature, meaning it

Coherent Market Insights
Anti-β-Alzheimer Therapies Market, by Drug (Aducanumab, Bapineuzumab, Solanezumab), and by Distribution Channel (Hospital Pharmacies, Retail Pharmacies, and Online Pharmacies) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017 – 2025

To Be Published : Mar 2018

Alzheimer disease (AD) is a type of dementia that affects memory, thinking, language and behavior. Increasing age and high number of people suffering from Alzheimer's with age 65 and older are the major risk factors for progression of this disorder. It starts with mil

Coherent Market Insights
Companion Animal Drugs Market, By Product Type (Antibiotics, Parasiticides, Anti-Inflammatory Drugs), By Animal Type (Feline, Canine and Equine) and By Distribution Channel (Veterinary Hospitals, Veterinary Clinics) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017-2025

To Be Published : Mar 2018

Companion animals are domesticated animals which are kept primarily for person’s companionship and enjoyment rather than as a livestock, working animal or laboratory animal. Companion animal include dog, cat, fish, bird, horse, rabbit, hamster, guinea pig, and f

Coherent Market Insights
Allergic Rhinitis Drugs Market - by Drug Class (Antihistamines, Intranasal Corticosteroids, and Immunotherapies) and by Distribution Channel (Hospital Pharmacies, Retail Pharmacies, and Online Pharmacies) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017–2025

To Be Published : Mar 2018

Allergic rhinitis or hay fever is an IgE-mediated disorder caused by allergens such as mold or tress, animal, dander, house dust mites, weed pollens, and grass. It can occur in two different forms namely, seasonal and perennial, which in turn causes mild or moderate t

Coherent Market Insights
Global Rare Disease Drugs Market - Competitive Analysis

To Be Published : Mar 2018

Rare diseases or orphan diseases are conditions that affect a small percentage of population at any given time. Orphan drug designation is given to the drugs indicated for the treatment of rare diseases. According to the U.S. Food & Drug Administration (FDA), an o

Coherent Market Insights
Urinary Tract Infection Treatment Market, by Drug Type (Nitrofurans, Sulphonamides, Quinolones, and Others), by Indication (Complicated UTI, Uncomplicated UTI, and Recurring Complicated UTI), by Distribution Channel (Hospital Pharmacies, e-pharmacies, and Retail Pharmacies) and Geography - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017–2025

To Be Published : Mar 2018

Urinary Tract Infection (UTI) is caused when bacteria enters the urethra and infects the urinary bladder, causing severe health issues. UTI infections are common health problems in females than in males with biologic factors accounting as the major cause. Antibiotics

Coherent Market Insights
Dry Eye Syndrome Treatment Market, by Product Type (Cyclosporine, Oral Corticosteroid, Artificial Tears, Omega Supplements, Punctual Plugs (Removable and Dissolvable), and Others)), by Disease Type (Evaporative Dry Eye Syndrome and Aqueous Dry Eye Syndrome), and by Distribution Channel (Hospital Pharmacies, Retail Pharmacies, and Online Pharmacies) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017 – 2025

To Be Published : Mar 2018

Dry eye syndrome (DES) is also known as keratisis sicca and keratoconjunctivitis sicca. Patients suffering from DES show damage to the ocular surface, instability in the tear film, and visual disturbance. Tear film covers the ocular surface, which is made up of three

Coherent Market Insights
Cardiovascular Drugs Market, by Drug Class (Anti-Hyperlipidemics, Anti-Hypertensive, Anti-Coagulants, Anti-Arrhythmic, Anti-Fibrinolytic, and Others {Cardiac Glycosides, Anti-Ischemic Drugs, and Antianginal Drugs}), and by Distribution Channel (Hospital Pharmacies, Retail Pharmacies, and Online Pharmacies) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017–2025

To Be Published : Mar 2018

Some of the common cardiovascular diseases include hypertensive heart disease, rheumatic heart disease, ischemic heart disease, inflammatory heart disease, and cerebrovascular heart disease. Major problems associated with hypertensive heart disease include angina, hyp

Coherent Market Insights
Angina Pectoris Treatment Market, by Drug Class (Beta Blockers, Calcium Channel Blockers, Nitrates, Angiotensin-converting Enzyme Inhibitors, and Other) by Indication (Stable Angina and Unstable Angina) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017–2025

To Be Published : Mar 2018

Angina pectoris is a medical term for chest pain or discomfort, which is caused due to coronary heart disease. Angina pectoris mainly occurs when heart muscle are unable to receive adequate blood. This condition usually occurs when one or more of the heart’s art

Coherent Market Insights
Von Willebrand Disease (vWD) Treatment Market, by Disease Type (Type 1 vWD, Type 2 vWD, Type 3 vWD, and Acquired vWD), by Treatment Type (Desmopressin, Replacement therapies, Contraceptives, Clot-stabilizing medications, and Drugs applied to cuts), and by Geography - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017-2025

To Be Published : Mar 2018

Von Willebrand Disease (vWD) is a common bleeding disorder caused due to missing or defect in von Willebrand factor (VWF), a clotting factor which helps blood to clot. Low amount of Willebrand factor (VWF) leads to severe and bleeding. There are four types of vWD name

Coherent Market Insights
Mantle Cell Lymphoma Treatment Market, by Therapy Type (Chemotherapy, Monoclonal Antibody Therapy, Targeted Therapy, Radiotherapy, and Stem Cell Transplant), by Route of Administration (Intravenous and Oral), and by End User (Hospitals, Clinics and Ambulatory Surgical Centers) and Geography - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017-2025

To Be Published : Mar 2018

Mantle cell lymphoma is a rare type of blood cancer, which occurs due to excessive growth of lymphocytes. Mantle cell lymphoma is one of the B-cell non-Hodgkin lymphoma, which occurs as a result of formation of tumors in the lymph nodes, which enters the blood and spr

Coherent Market Insights
Intravenous Solutions Market, By Solution Type (Crystalloid, Colloid, Free H2O solutions, and Blood products), By composition (Normal Saline, Hypertonic Saline, Lactated Ringer’s, Dextran, D5W, and others), By End User (Hospitals, Clinics, Ambulatory surgery centers, and others) And By Geography- Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2025

To Be Published : Mar 2018

Intravenous solutions are the chemically prepared fluids, which are administered in the body through venous circulation to maintain or replace the lost body fluid level. There are various types of IV solutions that have different effects on a human body. Majority of i

Coherent Market Insights
Osteoporosis Treatment Market, By Drug Type (Bisphosphonates and Antibodies), By Route of Administration (Oral and Injectable), By Hormonal Therapy (Raloxifene, Thyrocalcitonin, and Parathyroid Hormone) By Distribution Channel (Hospital Pharmacies, Retail Pharmacies, and Online Pharmacies) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017-2025

To Be Published : Mar 2018

Osteoporosis is a disease in which the density and quality of bones are reduced, often resulting in broken bones in the wrist, hip, and spine. Various factors responsible for causing osteoporosis include genetic factors, low intake of calcium, magnesium, and vitamin D

Coherent Market Insights
Adult Vaccines Market, By Types of Vaccines (Monovalent and Multivalent), By Technology (Live Attenuated Vaccine, Inactivated Viral or Bacterial Vaccine, and Others), and By Route of Administration (Subcutaneous, Intramuscular, and Others) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017-2025

To Be Published : Mar 2018

Vaccination is one of the most effective and safest therapies that provides protection against diseases. Most vaccines are recommended on the basis of age, lifestyle, travel destinations, and health conditions such as diabetes, heart diseases, asthma, and chronic obst

"How Can I Help You" ?

Finding it difficult to find the research that would cater to your business demands? Give us a chance to help you. One of our Research Consultants will connect to provide a customized solution.

Coherent Market Insights Benefits

  • Custom Research Solution

    Talk to our research consultant to design an exclusive report as per your research needs.

  • Customer Fulfilment

    We aim to fulfil client's research demands with tailored research solutions.

  • Quick Turnaround Time Reports

    We aim to provide research studies in quickest turnaround time and in a much cost effective manner.

  • 360-degree Approach

    We cover each industry from supply and demand side with an aim to provide a most holistic research study.

  • Assured Quality

    We strive to provide most accurate and reliable research findings in our research reports.