Packaging

Packaging is a system for corralling and protecting a product from damage. It plays a vital role in the safe storage and hygienic handling of a product. Moreover, it also provides protection from environmental factors such as dust, moisture, and wind. Apart from safeguarding the product, packaging also helps in marketing the product to customers. Elegant packaging design with various color schemes and designs has an impact on consumer demand as it can sway the preference of customers. Aesthetically appealing packaging is meant to reflect the quality of the product and hence serves both brand promotion and advertising purposes. Packaging is of two types, rigid and flexible. Flexible packaging is any package whose shape can be readily changed. Examples of flexible packaging include bags and pouches. Rigid packaging includes boxes, trays, cans, bottles, and pots and is the dominant market segment.

The packaging materials that are used commonly include plastic, metal, brick cartons, paper, cardboard, and glass. These materials are used in the various end-use industries depending on packaging requirements. For instance, aluminum and tin are used to store food & beverages in cans owing to corrosion resistant properties of these metals which ensure that the product is not contaminated. Similarly, alcohol is typically stored and sold in glass bottles as they look visually appealing and have a longer shelf life than plastic bottles.

The end users of packaging materials include food beverages, electronics, pharmaceuticals, personal care, textile, consumer goods, and chemical processing. The largest end user of packaging materials is the food and beverages industry owing to increasing demand for packaged food in emerging economies. Pharmaceutical companies rely on packaging in order to protect and promote their products, meet regulations, and increase patient compliance. Especially, the use of plastic is preferred due to high dimensional stability, moisture barrier, strain resistance, low water absorption, and resistance to heat.

Plastic is the most used packaging material. It is also lightweight, strong and cheap to procure in the current market. Plastic packaging materials are manufactured from petroleum and its derivatives, and are used in various end user industries. Polyethylene terephthalate (PET) is used as primary feedstock in the manufacture of plastic bottles which finds large application in food & beverages, pharmaceuticals and cosmetics industries due to its high durability, light weight, low cost and recyclability. However, stringent government regulations imposed on the petroleum and chemicals industry due to emissions of CO2 and greenhouse gases, and fluctuation of crude oil prices are the factors that expected to hinder the growth of the global plastic packaging market. However, plastics are non-biodegradable and end up in landfills. Therefore, a shift towards sustainable packaging materials such as paper, paperboard, cardboard, metal and glass has been observed in the recent past. Utilization of sustainable packaging in increasing due to growing environmental awareness among the populace.

Opportunities

The growing disposable income, increasing consumer preference for packaged goods, and the expanding retail industry, especially in Asia Pacific and Latin America, are factors that are favouring growth of this industry. For instance, according to the India Brand Equity Foundation (is a Trust established by the Department of Commerce, Ministry of Commerce and Industry, Government of India), the retail market in India is expected to nearly double to US$ 1 trillion by 2020 from US$ 600 billion in 2015.

Also, increasing awareness regarding food contamination has intensified the packaging market growth. Asia Pacific is the largest and fastest growing market. The advent of online shopping and consumption of cosmetics has resulted in a booming market in countries such as India, China, and Indonesia. Moreover, the “Make in India” campaign by the Indian government is expected to have a positive impact on the growth of the packaging industry in India. North America is a leading market for paper packaging. The industry in North America recycles up to 70% of its used paper, according to the U.S. Forest and Paper Association. In Europe, the European Paper Recycling Council aims to achieve 74% recycling in the European Union. The paper packaging industry in North America and Europe is expected to serve as a model for emerging markets.

Challenges

The environmental concerns regarding plastic packaging are expected to hamper growth of the packaging industry to some extent. Moreover, the preferred substitute to plastic is paper which, although recyclable, involves logging of forest areas. This has resulted in stringent packaging regulations. Constantly fluctuating oil price is also affecting the market growth. Also, leaching of chemicals from packaging into the product is a major concern. Cases of toxic packaging have been observed in China which has affected consumer demand.

Regulatory Scenario

Stringent government regulations and time consuming approval process before launching commercially, has led manufacturers to obtain approvals prior to distribution. For instance;

  • China: The Food Safety Law 2009 contains provisions requiring clean and non-toxic packaging materials and penalties for marketing food that is contaminated by packaging materials.
  • India: Ministry of Environment and Forests banned use of plastic packaging for tobacco products. Also, the minimum thickness of plastic carry bags increased from 20 microns to 40 microns.
  • EU: The EU Packaging Directive (94/62/EC as amended) seeks to promote the recovery and recycling of packaging waste.

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Packaging Published Insights

Coherent Market Insights Collapsible Metal Tubes Market

Published Date : Jan 2024

Collapsible metal tubes are widely used in various industries, such as cosmetics, pharmaceuticals, and food and beverages. These tubes provide a convenient and efficient packaging solution, offering protection and ease of use for consumers. The collapsible design allo... View more

Coherent Market Insights Seal Paper Market

Published Date : Jan 2024

Seal paper is a specialized type of paper that is designed to provide sealing capabilities for different types of packaging. It is widely used in industries such as food and beverages, pharmaceuticals, cosmetics, and others. Seal paper offers numerous advantages inclu... View more

Coherent Market Insights Mailer Packaging Market

Published Date : Jan 2024

The mailer packaging market has been witnessing steady growth over the past few years. Mailer packaging includes flexible pouches, bags, and envelopes that are used for protecting and shipping a variety of products. They provide cost-effective and sustainable solution... View more

Coherent Market Insights Packaging Testing Market

Published Date : Jan 2024

Packaging plays a crucial role in ensuring the safety and quality of products during transportation and storage. Effective packaging not only protects the goods from damage but also acts as a marketing tool to attract consumers. As consumers become more conscious abou... View more

Coherent Market Insights Clamshell Packaging Market

Published Date : Dec 2023

Clamshell packaging is a type of packaging that is designed to securely enclose a product using a hinged, plastic shell that resembles a clamshell. This packaging format is widely used across various industries due to its ability to protect products and enhance their ... View more

Coherent Market Insights Aluminum Bag Market

Published Date : Dec 2023

Aluminum bags have gained immense popularity in recent years due to their numerous advantages over traditional packaging solutions. These bags are made from aluminum foil, which provides excellent barrier properties against light, oxygen, and moisture, thus ensuring t... View more

Coherent Market Insights Hazardous Waste Bag Market

Published Date : Nov 2023

A hazardous waste bag is a special kind of plastic bag that is used to collect items that are contaminated with materials that can harm workers or damage the environment. These include waste products that contain heavy metals, toxic chemicals, and infectious medical w... View more

Coherent Market Insights Packaging Design Services Market

Published Date : Nov 2023

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Coherent Market Insights Paper Cone Market

Published Date : Nov 2023

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Coherent Market Insights Cannabis Packaging Market

Published Date : Nov 2023

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Coherent Market Insights Botanical Packaging Market

Published Date : Nov 2023

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Coherent Market Insights Sterile Medical Packaging Market

Published Date : Oct 2023

Sterile medical packaging (SMP) involves the use of various types of packaging materials to protect and preserve medical devices. These materials allow penetration of the sterilizing agent, which maintains the sterility of the device. They also offer ease of opening a... View more

Coherent Market Insights Printed Signage Market

Published Date : Sep 2023

Printed Signage is used for a variety of applications, including advertising, public relations, and marketing. Printed signage can also help retail stores attract more shoppers by offering new seasonal products. Market Dyna... View more

Coherent Market Insights India Pharmaceutical Packaging Market

Published Date : Sep 2023

The pharmaceutical packaging market has undergone a series of changes in recent years. Today, consumers and patients demand convenience and tailor-made products. Pharmaceutical companies have responded to this changing demand by developing new products that address pa... View more

Coherent Market Insights Pet Packaging Market

Published Date : Sep 2023

PET packaging is used to package beverages such as juice, milk, and dairy products, and is used in the packaging of consumer products. In addition to beverage packaging, PET is used to package food, cosmetics, pharmaceuticals, and household cleaning detergents. ... View more

Coherent Market Insights Zero Waste Packaging Market

Published Date : Sep 2023

The zero-waste philosophy supports recycling and reuse of packaging. The returnable glass milk jug or glass bottle of sodas are the best instances of zero-waste packaging. A shift from plastic packaging will influence shoppers and manufacturers to reuse packaging leav... View more

Coherent Market Insights Contract Packaging Market

Published Date : Sep 2023

When it comes to packaging, contract packaging can be beneficial for many companies. Outsourcing to a third-party company can save a company money until production levels are reached, or until capital expenditures can be approved. Outsourcing can also help a company w... View more

Coherent Market Insights Wine Packaging Boxes Market

Published Date : Aug 2023

As the pandemic forced restaurants and bars to close all over the country and restricted consumers from dining in hotels, restaurants, more wine than ever before was ordered online last year as consumers were left with dine in their own homes. The mandatory stay-at-ho... View more

Coherent Market Insights Luxury Packaging Market

Published Date : Aug 2023

The process of luxury packaging involves design, research, development, and manufacturing. This type of packaging enhances the image of a brand. According to research, consumers are willing to pay more for products with beautiful packaging. Therefore, luxury packaging... View more

Coherent Market Insights Reusable Barrels Market

Published Date : Aug 2023

Packaging is an important element of any product's lifecycle since it protects the product from damage such as contamination, leakage, and other issues throughout shipping, use, and storage. The barrel is the oldest type of packaging, and it is considered rigid bulk p... View more

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